Exceedra’s Integrated Business Planning Solution Selected by Seventh Generation

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Exceedra's Integrated Business Planning solution has been selected by Seventh Generation to optimize their business and sales & operations planning processes.

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Exceedra’s capabilities, experience, and people stand out. Their integrated solution will help put SVG in a better position to manage our future growth

Seventh Generation has selected the Exceedra Integrated Business Planning solution, including Trade Promotion Management and Trade Promotion Optimization (TPM/TPO) which will enable Seventh Generation to optimize their business and sales & operations planning processes to support the company’s aggressive growth strategy.

Seventh Generation Inc. (SVG) is the nation's leading brand of household and personal care products that help protect human health and the environment. Established in 1988, the Burlington, Vermont based company remains an independent, privately-held company distributing products to natural food stores, supermarkets, mass merchants, and online. Seventh Generation is a pioneer in corporate responsibility with a firm belief that our products are healthy solutions for the air, surfaces, fabrics, pets and people within your home–and for the community and environment outside of it. SVG’s mission is to help you protect your world with our naturally safe and effective household products.

Pete Alberse, Chief Customer Officer, comments, “Exceedra’s capabilities, experience, and people stand out. Their integrated solution will help put SVG in a better position to manage our future growth.”

Chris Rice, VP Sales and Marketing, Exceedra Inc, comments “We’re excited to have Seventh Generation join our growing client community. The SVG team was well prepared which made it easy for them to understand our benefits and key differences from systems, approach, experience, and people.”

The Exceedra Integrated Business Planning platform will enable Seventh Generation to simulate trade promotion scenarios and business plans, facilitate better analysis through pre and post promotion evaluation, and enable more agile and better informed business decisions. By integrating with their ERP and demand planning systems, Exceedra will provide real time detailed visibility to the sales, finance, and demand planning teams improving collaboration and visibility in the S&OP process. The more accurate sales plans including the base volume and incremental volume spikes integrated into the demand planning system will improve the demand forecast, as well as improving their customer relationships with retailers and wholesalers through more timely and accurate information.

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Carol Black
Exceedra
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