We bring together some of the world’s leading digital executives for an intimate and personalised experience.
London, United Kingdom (PRWEB UK) 10 February 2016
The current landscape calls for Chief Digital Officer’s to be a “jack of all trades”, adapting to the market in real-time while seamlessly aligning the agenda of their digital team, board directors, and middle management.
‘Digital transformation’ is a term associated with the adoption of technology and is well known amongst high-level digital executives. Many organisations continue to develop a digital strategy, whilst others are embracing digital-first initiatives. Philips, in particular, have undergone a major digital transformation. Blake Cahill, Group Head of Digital at Philips, will be presenting on the effects of digital transformation on business culture using the company as an example, providing attendees with insight into the benefits and challenges of the shift.
The third sector have reaped the benefits of digital and Oxfam’s Paul Gill, Head of Digital Engagement, will be using his session to demonstrate how charities are achieving great success through ambitious digital strategies. Charities rely on the public for donations and huge growth of social platforms has led to an increase in digital engagement – but how can companies convert this engagement?
“We bring together some of the world’s leading digital executives for an intimate and personalised experience”, explains Conference Organizer, Rose Johnstone. “This summit provides the perfect platform for digital experts and decision-makers to come together and learn from one another’s experiences.”
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