33 Sticks Partners with Tagtician to Build Tag Management Companion Tool

Share Article

33 Sticks and Tagtician to build a full-featured companion tool for tag management systems

News Image
Tagtician has been a long time coming. It solves the problems I wanted a tag management system to solve when Adobe Dynamic Tag Manager was Satellite nearly 5 years ago.

33 Sticks today announced a deep partnership with Tagtician to build a full-featured companion tool for tag management systems.

“Tagtician has been a long time coming. It solves the problems I wanted a tag management system to solve when Adobe Dynamic Tag Manager was Satellite nearly 5 years ago,” said Jim Gordon, Founder, Tagtician. “The next step of tag management evolution is having the ability to catalog, validate, and manage your entire implementation while you’re on the site.”

Tagtician is a tool built for tag management practitioners who are tasked with maintaining robust analytics implementations, for seasoned digital analysts who have a need to better understand how data capture could impact the insights they are uncovering, for QA engineers who are asked to validate complex analytics deployments, and for those who are just plain tired of searching for a needle in a haystack of rules.

With the introduction of Tagtician, practitioners will be able to find and solve tagging issues quickly as Tagtician provides a clear window into a site’s data collection infrastructure. For those tasked with managing complex implementations, Tagtician’s rule search will make it easy to find exactly what you’re looking for, quickly.

The partnership between 33 Sticks and Tagtician brings together a force of analytics talent that is focused on building beautifully designed and highly functional solutions for the tag management marketplace that will not only make the day-to-day job of managing a tag management deployment more efficient but will also serve as a rich hub of innovation.

“We have personally witnessed digital analytics data capture mature from log file parsing, to on page JavaScript tagging, to world-class tag management systems; however the people and supporting applications required to take advantage of this growth have failed to keep pace, leaving businesses in a precarious place,” said Jason Thompson, co-founder of 33 Sticks. “That is why we are ecstatic to partner with Tagtician, to help build a rich ecosystem of solutions around tag management platforms.”

Tagtician will soon be made available to select customers worldwide. Those interested in evaluating the power of Tagtician as select alpha customers can request early access by visiting http://www.tagtician.com.

About 33 Sticks
33 Sticks is an analytics boutique, founded by industry veterans Hila Dahan and Jason Thompson, that provides strategic analytics services with a focus on data collection architecture, complex data analysis, and optimization/personalization strategy to Fortune 500 companies, unique startups, data-driven investors, and marketing agencies. 33 Sticks is headquartered in American Fork, Utah with offices in Los Angeles and Philadelphia. For more information see http://www.33sticks.com.

About Tagtician
Tagtician is a tag management companion tool that aims to help analysts, developers, QA engineers, and marketers better manage their implementation. It’s a tool made by tag management practitioners for tag management practitioners.

Share article on social media or email:

View article via:

Pdf Print

Contact Author

Jason Thompson
33 Sticks
+1 213-674-0533
Email >

Jim Gordon