AnyPresence Chosen to Accelerate Brooks Brothers’ Mobile Initiatives

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AnyPresence platform plays role in solution for next generation retail apps at American retailer icon

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AnyPresence, the leading enterprise platform for digital transformation, today announced that Brooks Brothers, is leveraging the AnyPresence platform to accelerate the company’s mobile initiatives with the development of next generation retail apps. The solution will integrate with other software components at Brooks Brothers, such as SAP, to form a comprehensive and modern retail platform.

"For nearly 200 years, Brooks Brothers has prided itself on delivering exceptional quality and customer service,” said Sahal Laher, EVP and CIO at Brooks Brothers. “We recognize the emerging importance of the mobile channel and by investing in technology like AnyPresence, we’re furthering our application development initiatives to enable a robust mobile experience for our customers and associates.”

The AnyPresence platform helps accelerate modern application and micro-services development, providing a robust backend server, business logic extensions, client SDKs, and integration with third party services to enrich the consumer experience. The platform components are loosely coupled, so enterprises can use them independently and in any combination based on project requirements. Furthermore, AnyPresence complements existing enterprise infrastructure and governance policies, enabling Bimodal IT strategies for digital innovation.

“We are delighted to be working with Brooks Brothers to accelerate its application development strategy,” said Anirban Chakrabarti, CEO of AnyPresence. “Brooks Brothers has a reputation for quality craftsmanship, and we look forward to applying AnyPresence’s proven enterprise experience to help deliver strong mobile experiences.”

To learn more about AnyPresence or to get a free 30-day trial of the platform, visit:

About AnyPresence
AnyPresence is an enterprise platform for digital transformation that enables API microservices, enterprise mobility, and IoT app ecosystem initiatives. AnyPresence is venture-backed and was founded in 2011 by former SAP, Oracle and Cisco executives. The platform empowers users to build APIs and cross-platform apps following IT governance and best practices. The patented AnyPresence architecture provides source code access to UI test kits, SDKs, and backend servers, which can be deployed in the cloud or on-premise. The solution can uniquely support innovation ecosystems of users and citizen developers from any web portal. AnyPresence is recognized for its award-winning technology and unparalleled customer service, and reliably powers thousands of APIs and apps for large enterprises including Citi, Jabil, MasterCard and Schneider Electric. For more information, visit

About Brooks Brothers
Established in 1818, Brooks Brothers was the first to offer ready-to-wear clothing and has continued throughout history with iconic product introductions including: seersucker, madras, the non-iron shirt and the original button-down collar. Nearly two centuries later, Brooks Brothers is proud to uphold the same traditions and values and to be the destination for ladies and gentlemen from every generation. Since its founding 197 years ago in New York, Brooks Brothers has become a legendary international retailer while maintaining a steadfast commitment to exceptional service, quality, style and value. For more information visit:

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