While Economy Is Center Stage In Election Debates, 2015 Otis Report Shows Los Angeles As Leading City For Creative Jobs

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2015 Report on the Creative Economy Reveals that Los Angeles Metropolitan Area has the Largest Number of Creative Industry Workers in the Nation, Ahead of New York, Chicago and San Francisco.

2015 Otis Report of Creative Economy

2015 Otis Report of Creative Economy

The Los Angeles region is the creative capital of the nation and the state.

The findings of the 2015 Otis Report on the Creative Economy were released yesterday by Otis College of Art and Design at the Bob Hope Patriotic Hall in downtown Los Angeles where a launch event was hosted. Nobel Laureate Dr. Joseph E. Stiglitz addressed attendees, speaking on the economic inequality issues currently facing America. Michael H. Kelly, Executive Director of the Los Angeles Coalition for the Economy & Jobs, moderated a live Q&A with Dr. Stiglitz and Chief Economist Robert Kleinhenz of the Los Angeles County Economic Development Corporation (LAEDC) provided an overview of the report findings.

Since its inception in 2007, Otis College of Art and Design has commissioned the LAEDC to generate the Annual Report on the Creative Economy of the Los Angeles Region (Otis Report). The Otis Report is an invaluable tool to assess the tremendous impact and influence of the area's creative sector on the economy.

Significant findings in the 2015 Otis Report on the Creative Economy include:

  • The Los Angeles region is the creative capital of the nation and the state. The Los Angeles metropolitan area has the largest number of creative industry workers in the nation, ahead of New York, Chicago and San Francisco. Over forty percent of the state’s workers in creative occupations are located in the Los Angeles-Orange County region.
  • The net economic contribution of the creative industries to the Los Angeles regional economy (Los Angeles and Orange counties) was $109.1 billion in value added, which was equivalent to nearly 13 percent of the region’s gross product of $861 billion in 2014.
  • The Los Angeles regional creative economy’s 418,200 direct wage and salary workers were equivalent to 8.4 percent of all 4.9 million wage and salary workers in the region during 2014.
  • In Los Angeles County, total creative industries employment (direct, indirect and induced) accounted for nearly one in six wage and salary jobs in the county (or 18 percent of wage and salary employment) in 2014.
  • The creative industries in the Los Angeles – Orange County region generated $7.7 billion in tax revenues (property, state and local personal income and sales taxes) in 2014, which was nearly 50 percent of the $15.5 billion in tax revenues generated by the creative industries in California. 

Dr. Stiglitz spoke on the factors of inequality and illustrated the vicious cycle of economic inequality leading to political inequality. He says to promote a great economy Americans would need to invest in programs that would limit this inequality, such as quality education. It is the policies that will ultimately need to change, and to that end Dr. Stiglitz admits, “Creative artists can convey messages much more effectively than academics can.”

The 2015 Otis Report on the Creative Economy of the Los Angeles Region is available for download online at http://www.otis.edu/otis-report-creative-economy.

The statewide 2015 Otis Report on the Creative Economy of California will be released later this year at a public hearing event in Sacramento, CA organized by the Joint Committee on the Arts.

Funding for the 2015 Otis Report on the Creative Economy of the Los Angeles Region has been provided, in part, by the California Arts Council, Mattel, City of Los Angeles, Department of Cultural Affairs, and City National Bank. Event sponsors include DPR Construction, Arthur J. Gallagher & Co., Bon Appétit Management Company, Hirtle Callaghan, and Moss Adams LLP. Additional support provided by Marsh. Media partners include Artbound KCETLink, Arts for L.A., Arts Orange County, Californians for the Arts, and LAX Coastal Chamber of Commerce.

The Mission of the California Arts Council, a state agency, is to advance California through the arts and creativity. Members of the California Arts Council include: Chair Donn K. Harris, Vice Chair Susan Steinhauser, Michael Alexander, Phoebe Beasley, Christopher Coppola, Kathleen Gallegos, Jaime Galli, Nashormeh Lindo, Louise McGuinness, Steven Oliver, and Rosalind Wyman. Learn more at http://www.arts.ca.gov

As the Southern California region’s premier economic development organization, the Los Angeles County Economic Development Corporation (LAEDC) provides collaborative, innovative and strategic economic development leadership to promote a globally competitive, prosperous and growing L.A. County economy to improve the health and wellbeing of our residents and communities and enable those residents to meet their basic human need for a job. We achieve this through objective economic research and analysis, strategic assistance to government and business, and targeted public policy. Our efforts are guided and supported by the expertise and counsel of our business, government and education members and partners. For more information, visit http://www.laedc.org

Established in 1918, Otis College of Art and Design is a national leader in art and design education. The College mission is to prepare diverse students of art and design to enrich our world through their creativity, skill, and vision. Alumni and faculty are Fulbright, MacArthur, and Guggenheim grant recipients, Oscar awardees, legendary costume designers, leaders of contemporary art movements, and design stars at Apple, Anthropologie, Patagonia, Adobe, Pixar, DreamWorks, Mattel, Nike, and Disney.

Otis enrolls approximately 1,100 full-time students, and offers Bachelor of Fine Arts degrees in Architecture/Landscape/Interiors, Digital Media (Game and Entertainment Design, Animation, and Motion Design), Fashion Design, Communication Arts (Graphic Design, Illustration, and Advertising Design), Fine Arts (Painting, Photography, and Sculpture/New Genres), Product Design, and Toy Design. Otis also awards the Master of Fine Arts degree in Fine Arts, Graphic Design, Public Practice, and Writing.

The five-acre main campus is located on L.A.’s Westside near the beach and LAX; the Graduate Studios are in nearby Culver City, and in the 18th Street Arts Center in Santa Monica.

2,700 adults and children participate in Continuing Education art and design classes and workshops.
Additional information is available at http://www.otis.edu

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