LAS VEGAS, Nevada (PRWEB) March 03, 2016
ThreatMetrix®, The Digital Identity Company™, will be attending MRC Vegas 2016 to discuss innovations in the fight against global cybercrime and the importance of establishing real-time authentication in today’s global and digital economy. The Las Vegas conference, organized by the Merchant Risk Council, is a premier networking and education event for e-commerce and fraud professionals.
At MRC Vegas 2016, ThreatMetrix will be participating in the following events:
- A Merchant Focus Group will be held on Tuesday, March 8 from Noon-1:15 p.m.
- A session titled “Netflix and Chill,” taking place on Thursday, March 10. Carmen Honacker, ThreatMetrix director of customer advocacy, will be co-hosting with Garrett Goff, head of fraud at Netflix, from 11:15 a.m. until Noon.
In the joint session, ThreatMetrix will discuss using customized rules to track potentially fraudulent transactions and activity for businesses that utilize recurring payments. For more on the MRC Vegas 2016 schedule and complete agenda, click here.
“Our presentation will highlight intelligent ways to curb fraud without turning away potential customers, identifying fraud using behavior-based data and recognizing weaknesses across markets,” said Armen Najarian, chief marketing officer at ThreatMetrix. “Carmen and Garrett will provide real-world, practical insight for merchants attending MRC Vegas.”
Recently, ThreatMetrix also announced the Digital Identity Graph™, an innovative data science concept that maps the complex and ever-changing associations among people and their communication devices, account credentials, telephone numbers, physical addresses and the businesses with which they interact. Using the underlying graph framework, ThreatMetrix can define digital persona relationships on a global scale, enabling businesses to identify fraud and cyberattacks with real-time speed and precision without compromising privacy.
“Our achievements mapping the Digital Identity Graph will pave the way for broad industry adoption and aid in solving unique authentication challenges confronting the public and private sectors,” said Najarian.
ThreatMetrix®, The Digital Identity Company™, is the market-leading cloud solution for authenticating digital personas and transactions on the Internet. Verifying more than 20 billion annual transactions supporting 30,000 websites and 4,000 customers globally through the ThreatMetrix® Digital Identity Network, ThreatMetrix secures businesses and end users against account takeover, payment fraud and fraudulent account registrations resulting from malware and data breaches. Key benefits include an improved customer experience, reduced friction, revenue gain, and lower fraud and operational costs. The ThreatMetrix solution is deployed across a variety of industries, including financial services, e-commerce, payments and lending, media, government and insurance.
For more information, visit http://www.threatmetrix.com or call 1-408-200-5755. Join the cybersecurity conversation by visiting the ThreatMetrix blog, Facebook, LinkedIn and Twitter pages.
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Walker Sands Communications