Industry Experts Expand Health Solutions via Mediaplanet’s “Employee Well-Being” Campaign

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Mediaplanet today announces the distribution of its fourth cross-platform edition of “Employee Well-Being.”

The average person spends 90,000 hours at work over their lifetime

The average person spends 90,000 hours at work over their lifetime. As our economy grows and people are retiring later in life, it’s crucial to focus on well-being in the workplace to ensure happy, healthy employees. However, with ever-changing technology and renewed commitment to family, employees and employers alike often struggle to find the best benefits to fit everyone’s needs. This campaign advocates the efforts to create physically, financially and psychologically healthier workers and, as a result, a more productive workforce.

The print component of “Employee Well-Being” is distributed within today’s edition of USA Today in Atlanta, Chicago, DC/Baltimore, Los Angeles, Minneapolis, New York, Phoenix, San Francisco and St. Louis, with a circulation of approximately 450,000 copies and an estimated readership of 1.3 million. The digital component is distributed nationally, through a vast social media strategy, and across a network of top news sites and partner outlets. To explore the digital version of the campaign, click here.

Mike Preston, chief talent officer of Deloitte graces the cover of the print publication. Through an exclusive interview on the interior, he shares his tips on employee engagement and maintaining a work-life balance. Preston says, “It’s really about how the leaders show up every day … and what they do to be transparent and authentic.” He acknowledges the importance of recognizing employees’ specific needs, and stresses, “Companies should remind workers to get a good night’s rest … and not feel pressured to respond to non-urgent weekend emails.”

This campaign was made possible with the support of WorldatWork, the Corporate Health & Wellness Association (CHWA), the National Business Group on Health (NBGH), the National Business Coalition on Health (NBCH), the American Industrial Hygiene Association (AIHA), Dr. Heidi Hanna, Synergy Programs, the American Institute of Stress (AIS), Davis Vision, Deloitte, Purchasing Power, Thrive 4-7 LLC, Interactive Health, Healthstat and the Johnson & Johnson Human Performance Institute

About Mediaplanet

Mediaplanet is the leading independent publisher of content-marketing campaigns covering a variety of topics and industries. We turn consumer interest into action by providing readers with motivational editorial, pairing it with relevant advertisers and distributing it within top newspapers and online platforms around the world.

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Jessica Guggenheimer
Mediaplanet
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