OfferCraft Signs Deal with Swinomish Casino & Lodge to Use Gamification to Enhance Customer Incentives; Trade Show Golf Package Sales Double Within 30 Days of Launch

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Guests can win prizes ranging from free room nights to golf and dining credits

Swinomish Golf Slot Machine Game for press release

This Slot Machine game built by OfferCraft more than doubled sales for Swinomish's Trade Show Golf Package

The robust OfferCraft system provides new depth to our loyalty program. Now we can create promotions out of every offer, and guests have an opportunity to win more than just the same old coupon.

OfferCraft, a Las Vegas-based software company that uses custom games to motivate customers, has partnered with Swinomish Casino & Lodge in Anacortes, Washington. The Swinomish team will be rolling out both skill-based and chance-based games at the casino, online, and at trade shows that allow patrons to win prizes ranging from discounted tickets to dining credits to free stays at the Lodge.

Thousands of people have already enjoyed the new digital games, which launched just a few weeks ago at the Vancouver Golf & Travel Show, Portland Golf Show, Spokane Golf & Travel Show, and Seattle Golf & Travel Show, and immediately inspired a flood of reservations. Today, the games are primarily available through email or digital signage, but eventually the games will also be accessible via social media, websites, and across other channels. Game types will range from virtual wheel spins to trivia games and more.

“We’re excited to roll out this fun new platform and deliver gamified offers to our players!” said Justin Shank, Digital Marketing Manager at Swinomish Casino & Lodge. “The robust OfferCraft system provides new depth to our loyalty program. Now we can create promotions out of every offer, and guests have an opportunity to win more than just the same old coupon. The innovative OfferCraft team has been great, and we’re looking forward to the future.”

OfferCraft’s patent-pending software platform blends gamification tools with deep insights into human psychology to deliver incentives in more memorable ways that delight and entertain customers while driving more purchases.

“It’s been wonderful working with Swinomish,” said OfferCraft CEO Aron Ezra. “We’re using gamification across the enterprise to present offers in more interesting, psychologically compelling ways. Patrons love it and we’ve already seen a very significant boost to the bottom line. And we’re just getting started!”

For more information about Swinomish Casino & Lodge, visit: http://www.swinomishcasinoandlodge.com.

For more information about OfferCraft or to request a demo, please visit OfferCraft.com or visit us in person at Booth #1402 at the National Indian Gaming Association’s Indian Gaming Tradeshow & Convention held March 13 to 16 at the Phoenix Convention Center.

About Swinomish Casino & Lodge
Located on the pristine Washington coast, the Swinomish Casino & Lodge is owned and operated by the Swinomish Indian Tribal Community, descendants of groups originating in the Skagit and Samish River valleys, as well as the surrounding coastal areas and islands. Over the years, the company has grown, but its philosophy and commitment have always remained the same: to be the friendliest casino in the area with outstanding customer service and to provide guests a luxurious, state-of-the-art experience while maintaining and upholding the Swinomish Tribe’s cultural identity. Swinomish Casino & Lodge is a full-service entertainment destination including a 98-room luxury lodge, a 9,000 square-foot multipurpose event center, and a casino featuring Las Vegas-style gaming with over 800 of the latest slot titles and table games, including Blackjack, Craps, Roulette, Pai Gow, Keno and Bingo. For more information, please visit http://SwinomishCasinoandLodge.com.

About OfferCraft
OfferCraft is a Software-as-a-Service company that helps organizations craft better offers. Inspired by behavioral economics and customer psychology, OfferCraft’s unique gamification software transforms traditional incentives into far more effective offers and rewards — ultimately motivating many more people to use them. The platform weaves together tools ranging from customizable games to next-generation sensors to sophisticated learning algorithms. Clients use it to invigorate marketing campaigns, employee education efforts, surveys, coupons and more, often doubling or tripling their participation rates. OfferCraft serves enterprise customers across multiple industries including retail, hospitality, healthcare, transportation, entertainment, and energy. For more information or to request a demo, visit http://www.OfferCraft.com.

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