MaximusLife Launches Celebrity Fitness Challenge with Kellan Lutz, Star of the Twilight Saga Film Series

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Mobile application is committed to charity and keeping subscribers physically fit.

Kellan's celebrity challenge web page.

MaximusLife, a mobile application company that offers a lifestyle and fundraising platform dedicated to connecting celebrities, fans, charities and brands under one ecosystem, announced today a new celebrity fitness challenge involving Kellan Lutz, star of the Twilight Saga Film Series. This new challenge, lasting 30 days, enables subscribers to support a charity while meeting fitness goals and winning chances to meet Mr. Lutz.

“I am excited to be involved with a MaximusLife celebrity fitness challenge,” declared actor Kellan Lutz. “MaximusLife is not only helping people to stay physically fit, but in the process its subscribers can support excellent charities like one of my favorites, Saving Innocence, which is a non-profit organization dedicated to ending human trafficking.”

The MaximusLife platform, available for free in iOS and Android app stores, has its own activity feed, enabling users to interact directly with Kellan and a select charity. Unlike competitive offerings, it provides an unprecedented level of interaction with Mr. Lutz, including the chance to meet him in person in Los Angeles. It is truly the next generation of fitness motivation for a good cause. Future plans include incorporating it into corporate wellness programs later this year.

“We at MaximusLife are proud to say we are making a difference in the world,” stated Brady Bruner, CEO and founder of MaximusLife. “We are helping people to not only be their personal best physically, but we are enabling them to sponsor a good cause at the same time. The ability for stars, sponsored brands and charities to work together to rally support in this way is creating a lot of excitement.”

Further information on this new celebrity challenge can be viewed at https://vimeo.com/maximuslife/kellanlutz316

About MaximusLife
Founded in 2014, MaximusLife went global after launching pre-sales on Indiegogo. The platform is the first goal-based platform of its kind, crossing lifestyle, fitness and productivity categories with connections to modern ways of giving back. The platform caters to a mission of inspiring and growing individuals in many different aspects of their lives. MaximusLife was recognized in fall 2014 as a leader in “Technology for People” at Techmanity, and in 2015 by Europe’s largest lifestyle technology and environment award Greentec Awards. For more information, please visit http://www.MaximusLife.com or follow us on Twitter at https://twitter.com/mymaximuslife

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Lynn Ventimiglia-Lobit
MaximusLife
+1 (847) 836-1422
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