Despite Turmoil, Europe and Asia Foodservice Markets Continue to Grow, Albeit Slowly

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For many countries around the globe the remaining months of 2015 were filled with turmoil of various kinds, but in spite of this chaos, citizens of the world continued to dine out and fuel the global foodservice industry’s slow and steady growth, reports The NPD Group, a leading global information company.

Unfortunately the last quarter of 2015 didn’t bring the best of conditions or a high enough level of consumer confidence to bolster more growth for the global foodservice industry,” says Bob O’Brien, senior VP, global foodservice at The NPD Group.

For many countries around the globe the remaining months of 2015 were filled with turmoil of various kinds, but in spite of this chaos, citizens of the world continued to dine out and fuel the global foodservice industry’s slow and steady growth, reports The NPD Group, a leading global information company. Customer traffic made strong contributions to overall consumer spending in most of the markets tracked by NPD’s CREST®, which tracks consumer use of foodservice outlets in Australia, Canada, China, France, Germany, Great Britain, Italy, Japan, Russia, Spain, the United States, and now Brazil and Korea.

Australia, China, Germany, Great Britain, Italy, Spain and the U.S. posted traffic gains, and France and Japan joined Canada and Russia with declining traffic counts in the last quarter of 2015. Higher average eater checks made a noteworthy contribution to consumer spending growth in most of the countries tracked by NPD. The modest visit recovery that France began in the third quarter of 2015 came to a dramatic halt by the tragic Paris attacks on November 13, but consumer spending remained steady due to a slight increase in average eater check size.    

Quick service visit growth was the primary contributor to total traffic growth in nearly all countries tracked by NPD. Japan continued to struggle in the last quarter losing visits in all foodservice segments, including quick and full service outlets, retail and non-commercial. Full service restaurant visits declined in Australia, Canada, China, Italy, Japan, Russia, and the United States.

“Unfortunately the last quarter of 2015 didn’t bring the best of conditions or a high enough level of consumer confidence to bolster more growth for the global foodservice industry,” says Bob O’Brien, senior vice president, global foodservice at The NPD Group. “But hope springs eternal with the New Year and there are signs in place that the global foodservice industry will continue to recover, albeit slowly.”

About The NPD Group, Inc.
The NPD Group provides market information and analytic solutions that drive better decision-making and better results. The world’s leading brands rely on us to help them get the right products in the right places for the right people. Practice areas include apparel, appliances, automotive, beauty, consumer electronics, diamonds, e-commerce, entertainment, fashion accessories, food consumption, foodservice, footwear, home, mobile, office supplies, retail, sports, technology, toys, video games, and watches / jewelry. For more information, visit npd.com and npdgroupblog.com. Follow us on Twitter: @npdgroup.

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Kim McLynn
The NPD Group
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