Acquires Hotel Hotline, LLC

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Deal expands individual & group hotel reservations volume

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The acquisition of Hotel Hotline, LLC, helps fit into our growth strategy as we continue to offer new products and services in order to provide the highest quality of business to hotels and clients on a global scale

HotelPlanner, the leading source of online services to the global group hotel sales market, today announced the signing of a definitive agreement to acquire Hotel Hotline, LLC an online hotel reservations provider specializing in finding affordable hotel rates for travelers worldwide. The purchase will better serve the needs of the company’s direct clients and market leading affiliates on a global scale.

Hotel Hotline has served over one million customers with an efficient medium to quickly and easily compare pricing, quality, amenities, and availability of hotel rooms. Founded in 1999, the company’s success is best attributed to its exclusive hotel listings, proprietary hotel property descriptions, helpful landmark and airport hotel guides, and destination articles organized around top travel locations worldwide.

“At Hotel Hotline, customer loyalty is our top priority and after 17 years in business, our new alliance with HotelPlanner is the perfect match. They have the innovative technology necessary to drive incremental bookings and understand how to provide a great customer experience,” stated Brian Prince, Co-Founder and President of Hotel Hotline, LLC.

United by a common business culture, the acquisition advances HotelPlanner’s focused growth strategy expanding its presence not just in the online group travel marketplace, but also within the individual and leisure travel markets. The company’s newest product to date for individual bookings, flexible event packaging, brings the biggest selection of special event discounted hotel deals for event ticket plus hotel room packaging technology.

“The acquisition of Hotel Hotline, LLC, helps fit into our growth strategy as we continue to offer new products and services in order to provide the highest quality of business to hotels and clients on a global scale,” stated Tim Hentschel, CEO of “We’ve known Brian for a long time and his company has developed an exceptional reputation for consistently delivering quality online travel products to customers at discounted rates. Our technology married with his business sense makes for a great pairing.”

HotelPlanner’s product growth line to date includes sister brand, ticket packaging, meeting space only bookings, and launched a new campaign with former Television News Journalist Dylan Ratigan. The company is also in the market to do more acquisitions.

About HotelPlanner provides group hotel booking services to 2,000 groups per day in the global group travel market. The company’s group hotel booking service ensures the lowest rates by allowing customers to receive quotes online directly from hotel group sales managers. HotelPlanner allows customers to book hotels for business meetings, conferences, conventions, family reunions, weddings, extended stays, tours, military reunions, church events, and group travels. The company also provides mobile applications for booking group hotel reservations. The company owns and operates, a site that provides information, planning and booking services for group, meeting, and individual hotel stays for the corporate, associations and business to business enterprises. With a mission statement geared towards, “Bringing People Together,” HotelPlanner & are the global experts for hotel sourcing, providing direct clients and market leading affiliates with unmatched group and event discounted room rates plus localized service levels not available at other travel companies. Founded in 2002, the company has offices in London, England, (European Headquarters), Hong Kong (Asia Headquarters), West Palm Beach, FL (USA Headquarters), and Las Vegas, Nevada. is proud to provide hotel reservation services to the following valued clients within the sports team and university, corporate, and government organizations. The company’s Pro Sports Team clients most notably include Matchroom Sport, the San Diego Chargers, Washington Redskins, St. Louis Rams, Professional Bowlers Association, European Professional Golfers (EuroPro), Super League (Rugby), AFC Wimbledon, Millwall F.C., and Queens Park Rangers F.C. In terms of college travel, Universities such as Texas A&M, New Mexico State, Saint Mary’s College, Bradley University, University of Reno-Nevada, University of Illinois-Chicago, Northeastern University, Cal Poly, and California State University Northridge use HotelPlanner to negotiate their group travel and recruiting stays. Corporations such as CROMPCO, Siemens, Jackson Motor Sports, National Grid, Chicago Bridge & Iron, Publix, and Servpro and Government clients such as the State of Louisiana, State of Mississippi, Government Services Agency, US Marines-Camp Le Jeune (Group), and US Communities also utilize as their hotel procurement provider to negotiate hotel rates, book hotel reservations and provide excellent service year-round.

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Claudia Flores
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