Luuup, the Best Cat Litter Box Ever Made, Dominates on Kickstarter Raising Over $1.1-Million (CAD), Pre-Orders Now Shift to Indiegogo InDemand

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Luuup Litter Box has shattered its crowdfunding goal by a remarkable 2300%, becoming the most funded pet product in Kickstarter history. With 14,333 backers, cat owners are confident that this is the last litter box they'll ever need.

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The support is an overwhelming validation that there is a high demand from cat owners everywhere for a better litter box. We are proud to continue offering Luuup on Indiegogo InDemand.

Luuup Litter Box, the ingenious three sifting tray litter box system, had so much record setting success on its Kickstarter that it is continuing the momentum on its new Indiegogo InDemand campaign.

InDemand is a platform for successful crowdfunding campaigns to continue to fulfill demand and take pre-orders from new backers.

“We are absolutely amazed and deeply grateful for the incredible response and support we have received during our record setting campaign,” said Luuup co-founder Dini Petty. “The support is an overwhelming validation that there is a high demand from cat owners everywhere for a better litter box. We are proud to continue offering Luuup on Indiegogo InDemand.”

Luuup moves on from Kickstarter in the record books as the most funded pet product in Kickstarter history. It raised a final tally of $1,178,504 CAD from 14,333 backers.

The Luuup Litter Box became cat owners' must have item because it eliminates the dreaded task of scooping out cat litter with its innovative litter sifting system. Each of Luuup's three slotted trays act as a sift, but when two trays are stacked together, the slots overlap to form a solid tray. By adding a third tray, a perpetual litter-sifting system is created.

The Luuup Litter Box has become a world-wide hit for the 2nd time. It returns to the market 20 years after it was launched as an “As Seen On TV” product that sold more than two-million units. In its Kickstarter campaign, Luuup set the new standard for pet product success with its ultra-modern 2.0 litter box for a new generation of cat lovers who all share the unenviable but necessary chore of cleaning the litter box.

Television broadcast legend Dini Petty, an original investor in the original product, joined forces with her son Nick to re-launch as Luuup, which looks as great as it works.

The Luuup Litter Box is now available on Indiegogo InDemand. For more information and to order, visit: https://www.indiegogo.com/projects/luuup-litter-box-the-best-cat-litter-box-ever#/

About The Luuup Litter Box
What's old is new again. In the 1990s, Luuup sold more than two million units. Like many “As Seen on TV” products, it disappeared. Long-time TV personality Dini Petty, now working with her son Nick, have teamed up to bring back the best cat litter box ever made. They have created a new and even better litter box. The Luuup Litter Box is affordable, functional and high-quality. It will be the last litter box you will ever buy.

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