Effective Coverage Launches Mobile Renters Insurance Platform In New York

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More than half of the 4.6 million renters in New York State do not have insurance. Effective Coverage offers a new platform designed for simplicity, speed, insurance choice, and availability of advice that has never before been available in New York.

Renters In New York Deserve Affordable Renters Insurance

Renters In New York Deserve Affordable Renters Insurance

Over half of the nearly five million renters in New York are uninsured

Effective Coverage, the fastest growing provider of insurance for renters nationwide, today launched a mobile renters insurance platform intended to ensure easy of access to top-rated insurance carriers in New York. Inside this innovative platform, renters can find, quote, and buy renters insurance online at the moment they sign their leases.

There are almost five million renters in New York, and a study conducted by Effective Coverage and ORC International indicates that well over half of them do not have renters insurance. This pervasive lack of coverage is due to a combination of factors including lack of access and misconceptions such as renters insurance is too expensive, it's too difficult or time-consuming to buy renters insurance, the landlord's insurance will cover a tenant's belongings, or that the coverage is unnecessary for an average level of personal property.

"I've experienced the financial and personal pain of fire damage while uninsured. MY mission with Effective Coverage is to prevent that horrible situation from happening to anyone ever again," said Eric Narcisco, founder and CEO of Effective Coverage. "Our mobile renters insurance site, backed by top-rated insurance carriers, goes a long way to helping people see how easy and inexpensive it is to get the coverage they need to protect their families and livelihoods."

The Effective Coverage mobile renters insurance site currently serves roughly 1,000 cities and towns across the sixty-two counties that make up New York, from the boroughs of New York City to Albany, Buffalo, Watertown, Binghamton, Jamestown, Oneonta, and the many small towns that dot NY.

Through the new mobile platform, Effective Coverage customers can learn about renters insurance, determine the best coverage options, and then purchase policies in just minutes. If needed, they can also directly contact a licensed Effective Coverage insurance agent through the platform to help guide them to the right coverage at the best available price.

"Too many people are at risk today because they believe that renters insurance is complicated, time-consuming, expensive, or duplicative of their landlord's coverage, but there's just no good reason not to protect your family," added Narcisco. "By making the process so fast and easy, we give people peace of mind that they can quickly restore their lives after catastrophes such as fires, explosions, vandalism, or thefts."

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Bridget Murray
Effective Coverage
+1 800-892-4308 Ext: 29
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