We are very excited to be part of El Al’s web accessibility initiative. Our goal is to make the Internet accessible to everyone, and working with a premier international airline puts us on the right path.
TEL AVIV, Israel (PRWEB) March 31, 2016
Israel’s flag carrier airline, El Al, has partnered with web accessibility company, User1st, to meet both domestic and international accessibility requirements. El Al is the first airline to adopt the proprietary automated web accessibility software, which lowers time and monetary costs associated with meeting the requirements of the Web Content Accessibility Guidelines (WCAG) 2.0 AA standards.
El Al was required to make their online content accessible in 2014, when the Israeli Ministry of Justice passes Israeli Standard 5568. The Standard, which applies not only to public websites but to every online service offered to the general public, is based on the WCAG 2.0 regulations and requires all websites to be accessible to individuals with disabilities. As the most profitable eCommerce website in Israel, El Al reached out to what was then a relatively new startup, User1st, that offers a software systems that automates accessibility requirements across multiple web pages.
A User1st treated website provides a layer of code and additional informational to a host site, while maintaining the site’s original structure and information architecture. User1st’s automated ‘code-fixer’ corrects existing web pages by generating and applying accessibility skins that fit over the web page without altering its content. The system can be activated automatically or by the request of a unique end-user by a single click of a button. Different accessibility skins accommodate different needs for different disabilities, such as partial/complete blindness, epilepsy, motor disability and more.
Similar web accessibility laws are already in place in other countries. The United States Department of Transportation (DOT) added an amendment to the Air Carrier Access Act (ACAA), which defines the rights of passengers using air travel, in 2013 that required both foreign and domestic airlines to make their websites accessible in accordance with WCAG 2.0 protocols. An investigation conducted by the DOT found that User1st’s accessibility software allowed El Al’s website to meet the requirements of the ACAA.
“We are very excited to be part of El Al’s web accessibility initiative. Our goal is to make the Internet accessible to everyone, and working with a premier international airline puts us on the right path,” said Amihai Miron, CEO and Co-Founder of User1st.
To learn more, please visit http://www.user1st.com. For inquiries, please send an email to n.levy(at)user1st.com.