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Compass Declares Cranberries As Superfood Of The Month
  • USA - English


News provided by

Cranberry Marketing Committee USA

Apr 05, 2016, 08:10 ET

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Wareham, MA (PRWEB) April 05, 2016 -- The Cranberry Marketing Committee (CMC) is pleased to announce its partnership with Compass Group to feature cranberries as the superfood of the month in April 2016. Compass Group, one of the world’s largest foodservice management companies, will feature cranberries in many of its U.S. facilities, which include school and university dining centers, business cafés, healthcare facilities and more. As America’s Original Superfruit®, cranberries are a bold fruit that add flavor, color and texture to sweet and savory dishes. Cranberries also offer unique polyphenols not commonly found in other fruits, and a serving of fresh cranberries is a good source of vitamin C and fiber.1,2

Accompanying the superfood promotion is a Yes, You Cran! Sweepstakes. Through April 30, participating Compass Group locations will be displaying promotional cranberry signage and serving cranberry recipes within their facilities. Guests are invited to enter the sweepstakes by taking a photo of one of these cranberry promotions, including cranberry posters, signs, recipe cards, sampling events, demonstrations or dishes, and posting it on Twitter or Instagram with the hashtag, #YesYouCranSweepstakes. A total of 20 weekly prize winners will each receive a $100 gift card. One of the winners from week four will be randomly selected and win a prize for their facility that consists of a catered cranberry celebration. For more information on contest rules, visit http://www.uscranberries.com.

“We love that Compass is able to shine a spotlight on cranberries during what some may consider the off season. Cranberries are a versatile fruit that can provide unique health benefits to consumers all year long,” said CMC Executive Director Michelle Hogan. “And we’re particularly eager to reinforce this message across school cafeterias, since cranberries count toward the school foodservice fruit servings required for the National School Lunch Program.”

About the Cranberry Marketing Committee
The CMC was established as a Federal Marketing Order in 1962 to ensure a stable, orderly supply of good quality product. Authority for its actions are provided under Chapter IX, Title 7, Code of Federal Regulations, referred to as the Federal Cranberry Marketing Order, which is part of the Agricultural Marketing Agreement Act of 1937, as amended. This Act specifies cranberries as a commodity that may be covered, regulations that may be issued, and guidelines for administering the programs, and privileges and limitations granted by Congress. For more information about the CMC, visit uscranberries.com. Follow at twitter.com/uscranberries and facebook.com/cranbecravers.

About Compass Group
Based in Charlotte NC, Compass Group North America is the leading foodservice management and support services company with $14.5 billion (£9.4 billion) in revenues in 2015. Compass Group USA was recently named one of America’s 500 Best Employers by Forbes, ranking as the highest contract food and business support services company. With over 500,000 associates worldwide, its parent company, UK-based Compass Group PLC, was named the 6th largest publicly traded employer in the world by USA Today and had revenues of £17.8 billion in the fiscal year ending September 30, 2015.

References:
1) U.S. Department of Agriculture, Agricultural Research Service. 2014. USDA National Nutrient Database for Standard Reference, Release 27. Nutrient Data Laboratory Home Page.
2) Halvorsen BL, Carlsen MH, Phillips KM, Bohn SK, Holte K, Jacobs DR, and Blomho R. Content of redox-active compounds (ie, antioxidants) in foods consumed in the United States. Am J Clin Nutr. 2006;84:95-135.

Alisha Zaveri, Cranberry Marketing Committee USA, http://www.uscranberries.com, +1 212-941-1414, [email protected]

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