Vizrt Renews Contract with Motion Analysis Corporation: CamTrak Demonstration at NAB 2016

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Motion Analysis and Vizrt continue working as partners with a newly signed contract renewal. The Motion Analysis CamTrak system will be showcased at the Vizrt Booth (SL2417) at NAB 2016 this month in Las Vegas.

"This Vizrt / MAC solution provides a cost-effective, intuitive way for broadcasters to track multiple studio cameras and align each camera view with the 3D graphical scene"

Motion Analysis Corporation (MAC) and Vizrt recently updated their ongoing partnership. This partnership first began in 2011 with the installation of a Motion Analysis camera tracking system (CamTrak) and Vizrt’s Viz Virtual Studio solution at CNN in the USA.

Since 2011 Motion Analysis and Vizrt have formed over a dozen successful joint customers from many countries worldwide including the United Kingdom, Norway, Qatar, Russia, Pakistan, India and the United States.

These studios are a combination of virtual sets, augmented reality or a mixture of both. The majority use the system in a live environment, broadcasting shows to live audiences across the world.

In addition to live camera tracking, customers are also implementing object tracking in the live virtual environments. This feature provides the presenter with the ability to interact with graphics or virtual objects.

With just one continuously calibrating system, a variety of cameras can be tracked (studio, jib and steady-cam), virtual characters can be produced, and tracking can be done outdoors as well as indoors.

“This Vizrt / MAC solution provides a cost-effective, intuitive way for broadcasters to track multiple studio cameras and align each camera view with the 3D graphical scene so that proper perspective is always maintained regardless of how cameras are moved or switched during the live program,” said Tom Whitaker, Chairman and CEO for Motion Analysis Corporation.

“We have had a solid partnership with Motion Analysis, working together to develop a tool that is specifically suited for the broadcast industry,” said Gerhard Lang, Vizrt Chief Engineering Officer. “Their native integration with Viz Virtual Studio’s Tracking Hub and MAC’s innovative solution to eliminate tracking errors has enabled a very unique system in terms of stability and easy day to day use.”

Motion Analysis will be demonstrating their CamTrak system at NAB 2016 in Las Vegas, April 18-21 in the Vizrt booth (SL2417) and the Motion Analysis booth (SL7624).

About Motion Analysis Corporation
Motion Analysis Corporation (MAC) is the worldwide leader and provider of optical motion capture systems in entertainment, medicine, videogames, film, sports, broadcasting, virtual reality, and research. The company was formed in 1982 and has its headquarters in Santa Rosa, California.
Website: http://www.motionanalysis.com

About Vizrt
Vizrt provides real-time 3D graphics, video playout, studio automation, sports analysis, journalist story tools, and asset management tools for the media and entertainment industry. This includes interactive and virtual solutions, animations, maps, weather, social media, story and video editing, compositing, and multiplatform VOD and live playout tools. Vizrt has customers in more than 100 countries worldwide including CNN, CBS, Fox, BBC, BSkyB, Sky Sports, CBS Sports, Fox Sports, Al Jazeera, NDR, ITN, ZDF, Star TV, Network 18, TV Today, CCTV, NHK and the list keeps growing. Vizrt has nearly 600 employees and operates in 40 offices worldwide. Vizrt is privately owned by Nordic Capital Fund VIII. For further information please refer to http://www.vizrt.com

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Rita Maloney
@MotionAnalysis
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Motion Analysis Corporation
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