Newely Launched Lisbon Based Brand Pixel Panties Brand Expansion Targets Asian Markets

Share Article

Lisbon Based Brand Pixel Panties Expands to Asian Markets Attending The Ontimeshow in Shanghai and JFW International Fashion Fair in Japan.

News Image

Lisbon-based intimate apparel brand PIXEL PANTIES debuts its collection in key Asian markets via the Ontimeshow Shanghai at the Westbund Art Center in China April 9-11, 2016 followed by the JFW International Fashion Fair in Japan hosted by Senken Shinbum Co Ltd at the Tokyo Big Sight International Exhibition Center booth D-804 on April 26-28, 2016. The sexy intimates line, featuring designs based on computer graphic pixelation, has recently been gaining ground in the US for its witty fashion take on the ever-growing influence of video gaming and geek culture. Pixel Panties feature laser cut fine warp and circular-knitted European fabrications of superior comfort and manufactured with exceptional care in Portugal. Brand founders and designers Cesária and Sebastião are confident the Asian markets with strong affiliations in manga, anime, pop art and gaming will respond favorably to the aesthetic sensibility of the line. The trade show launches in China and Japan will be followed by meetings with several distributors, brick-and-mortar and online retailers in South Korea and Hong Kong.

Conceived by self-proclaimed geeks and gaming enthusiasts, graphic designers Cesária & Sebastião, the line effortlessly blends the best of design and functionality with artisanal flair, social and ecological awareness for a line that reflects everything consumers would look for in a thoroughly modern and relevant fashion brand. With every product, the brand takes into account the entire life-cycle of the pieces from its carbon footprint to the livelihoods of the people who manufacture them. Aside from using materials from sustainable resources, equal considerations are given to manufacturing free of child labor, a respect for workers’ wages and rights, meeting environmental standards and even allocating a portion of the sales to the Malala Fund to help empower girls through education. The Pixel Panties collection comes in a variety of attractive colors and styles including Classic Pong White and Mario Fiery Red from $19.99 up at “You provide the hardware. We deliver the software™”.

Share article on social media or email:

View article via:

Pdf Print

Contact Author

Dorothy Mannfolk
Mannfolk PR
+1 (323) 460-2633
Email >
Mannfolk PR
Like >
Follow us on
Visit website