BSG Financial Group to Host Webinar About Account Acquisition and Growth Strategies for Financial Institutions

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Session to Instruct Banks and Credit Unions How to Attract More Account Holders and Increase Profitability Using a Long-Term Growth Strategy

BSG Financial Growth Webinar

WEBINAR: Wanna Grow? All it takes is a good strategy.

The webinar is especially relevant for the marketing, retail, and financial officers of financial institutions that aggressively want to grow.

BSG Financial Group, a group of independently organized companies that provides revenue-enhancing programs and compliance solutions for financial institutions nationwide, announced today that it will host a webinar for financial institutions in conjunction with Haberfeld Associates entitled, "Wanna grow? All it takes is the right strategy." The free webinar will be offered on Thursday, April 28, 2016 at 2:00 pm EST.

The webinar is especially relevant for the marketing, retail, and financial officers of financial institutions that aggressively want to grow. The session will present proven techniques to maximize profitable account holder relationships and optimize revenue streams, as well as highlight financial institutions that have successfully done so. The strategies that will be discussed have helped other financial institutions double new core retail and business customer account openings, while attaining over five products and services per household.

The webinar—which is part of an ongoing educational series that BSG Financial Group provides for its clients and potential customers—is in response to the need for community-sized institutions to thrive in a banking environment burdened by compliance demands and shrinking revenues.

In the 60-minute webinar, the presenters will introduce the elements of a successful account acquisition and growth campaign, including:

  • Marketing techniques that attract more customers
  • Developing product offerings that dramatically increase overall profitability
  • Creating a sales culture that gives you a competitive advantage
  • Measuring results and sustaining growth over the long haul

The webinar presenters are Jeff Harper, President, BSG Financial Group, and Bryan Easley, Vice President, Haberfeld Associates, a leading customer acquisition, marketing and profitability consultant for community-based financial institutions.

Who: BSG Financial Group in conjunction with Haberfeld Associates
Presenters: Jeff Harper and Bryan Easley
When: Thursday, April 28, 2016 at 2:00 pm EST
Registration: http://www.bsgfinancial.com/growthwebinar

About BSG Financial Group
Louisville, Ky.-based BSG Financial Group is a group of independently organized companies that provides revenue-enhancing programs—combined with compliance solutions—for financial institutions to help them meet their financial goals. BSG Financial Group has been a provider of innovative overdraft programs since 1999, including the industry's first cloud-based overdraft management solution, Courtesy Connect(R)/Courtesy Limit™.

The company's additional revenue-enhancing solutions include: Demand Deposit Account Management; Fee-Based Packaged Checking Accounts; Expense Management & Vendor Negotiation; Vendor Management; Social Media Management; and Appraisal Management Services.

BSG Financial Group includes the following companies: CourtesyCloud Management Solutions, LLC; BSG Financial, LLC; IQ Development, LLC; and Sales Performance Group, Inc. For more information about the company, visit http://www.BSGfinancial.com.

About Haberfeld Associates
Haberfeld Associates works with hundreds of banks nationwide who aggressively want to grow. Their Customer Acquisition and Growth Strategy (CAG™) typically more than doubles new core retail and business customers account openings and attains over 5 products and services per household. A well-rounded strategy of consulting, training, and marketing is developed to maximize profitable customer relationships & optimize revenue streams. For more information about the company, visit http://www.haberfeld.com.

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Michele Rehm

Michele Rehm
@BSGFinancial
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