With an Eddystone-EID beacon, enterprises can control access to the beacon network and it’s related content while preventing unauthorized usage and spoofing by third parties.
Washington, DC (PRWEB) April 14, 2016
Today, Radius Networks announced support for Eddystone-EID, a new frame type within the Eddystone beacon family that will allow customers to leverage a more secure beacon format for specific uses.
Beacons that support the Eddystone-EID are available for purchase on the Radius Networks website. Additionally, Radius Networks has updated its MacBeacon software app that allows users to transmit all Eddystone frame types, including Eddystone-EID, from a laptop.
“Our customers require varying degrees of privacy and security when deploying their beacon networks,” said Marc Wallace, CEO and Co-Founder of Radius Networks. “The requirements vary by use case, and user experience trade-offs must be considered, but in some instances security and privacy of the beacon network are paramount. With an Eddystone-EID beacon, enterprises can control access to the beacon network and it’s related content while preventing unauthorized usage and spoofing by third parties.”
One example of where Eddystone-EID will be implemented is in proximity triggered promotions for fan loyalty and ticket check-ins at sporting events. Monumental Sports & Entertainment, owner of the Washington Capitals and Washington Wizards NHL/NBA teams, in collaboration with Radius Networks and Google, will leverage Eddystone-EID for secure check-in to their Monumental Rewards program for fans attending a game.
“Our Monumental Rewards program is loyalty based. So we will have the ability for fans who attend more events and check-in to their account on a regular basis to receive additional benefits,” said Josh Brickman, Vice President of Strategy & Research for Monumental Sports & Entertainment. “Beacons are a great way to help remind fans to check-in while they are at the arena and the addition of Eddystone-EID will help secure the process for fans.”
Other use cases expected to benefit from Eddystone-EID include restaurant loyalty reward programs, classroom attendance check-in at universities and conferences, and transit information systems in major metropolitan cities, among many others.
About Radius Networks
Radius Networks builds and maintains proximity networks for some of the world’s largest brands and millions of users in many different types of venues, such as sports stadiums, hotels, malls, retail stores and restaurants. To find out more or purchase proximity beacons and services directly from Radius Networks, follow @RadiusNetworks on Twitter and visit us at http://www.radiusnetworks.com.
About Monumental Sports & Entertainment
Monumental Sports & Entertainment, located in Washington, D.C., is one of the largest integrated sports and entertainment companies in the country with one of the most diverse partnership groups in all of sports. MSE owns and operates four professional sports teams: the NBA's Washington Wizards, NHL's Washington Capitals, WNBA's Washington Mystics and an as yet unnamed AFL team to debut in 2017. The group also owns and operates Verizon Center in Washington, D.C., which is annually ranked as one of the top venues in the world by industry publications Billboard, Pollstar and Venues Today. Monumental Sports & Entertainment also manages Kettler Capitals Iceplex, the state-of-the-art training facility for the Capitals and EagleBank Arena on George Mason University's campus. A new practice facility, projected to debut in 2018 for the Washington Wizards, will also be managed by MSE with a 5,000-seat arena attached to it as the new home court for the Washington Mystics. Both facilities will be built in a joint venture with Events DC and the District of Columbia on the St. Elizabeths site in Ward 8 with the Mystics serving as the lead tenant in the new 5,000-seat arena operated by Events DC. Monumental Sports & Entertainment also owns and operates Monumental Sports Network, a digital platform that covers the region’s sports and entertainment news. Relaunched in 2016, the digital platform extends its coverage capabilities to mobile and OTT streaming devices on Android, iOS, Google Chromecast, Amazon Fire and Roku. Visit http://www.monumentalsportsnetwork.com for more information.