A Patriotic Toast On Super Tuesday: Purple Heart Wines To Celebrate National Launch

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Purple Heart Chairman Jeff Roy and Veteran Winemaker Ray Coursen to Present Wines Aboard The Intrepid Sea, Air & Space Museum in New York City on Tuesday, April 19

Purple Heart Wines and the Purple Heart Foundation to host reception for members of the press and wine trade, as well as Purple Heart recipients and military veterans.

What:      Purple Heart Wines launched its proprietary label, Purple Heart, in 2016 – created to honor the determination, bravery and commitment of America’s military heroes. Moved by its namesake, it is this noble medal that lead to the creation of the Purple Heart wine – a worthy tribute to the nation’s servicemen and -women. Created using fruit grown in the Napa Valley, Purple Heart is a blend of Merlot and Cabernet Sauvignon. It is an uncompromising wine crafted by Vietnam veteran winemaker Ray Coursen under the close stewardship of the Peter Mondavi Sr. Family, whose patriarch is a proud veteran of World War II. Coursen has been working in the Napa Valley since 1983, and has crafted more than 50 wines with scores over 90 points.

Purple Heart serves as a testament to the integrity and virtue of the Purple Heart Foundation, and aims to help further the organization’s cause through both awareness and fundraising. To support these efforts, an annual donation will be given to the Purple Heart Foundation. Causes supported by the Purple Heart Foundation include the treatment of Post-Traumatic Stress, Traumatic Brain Injury and Military Sexual Trauma, as well as job training, education assistance, service dogs and burial assistance. Learn more about Purple Heart Wines at purpleheartwines.com.

When: Tuesday, April 19, 2016 (2 – 5 pm)

Where: The Intrepid Sea, Air & Space Museum
Pier 86, W 46th St & 12th Ave
New York, NY 10036

Contact: Juliana Colangelo, Colangelo & Partners, 973-951-6145, jcolangelo(at)colangelopr(dot)com

About Purple Heart Wines
Purple Heart is a Napa Valley red wine created to honor the bravery and commitment of America’s military heroes. It is an uncompromising wine crafted by highly accomplished military veteran winemakers under the stewardship of the Peter Mondavi Sr. Family, whose patriarch is a proud veteran of World War II. The Purple Heart is a congressional military decoration, awarded to members of the armed forces of the U.S. who are wounded by an instrument of war in the hands of the enemy. No military award better symbolizes the bravery, determination and selflessness of the military men and women serving our country. It is this noble medal that inspired the creation of Purple Heart Wines. In partnership with the Military Order of the Purple Heart, the winery makes an annual financial contribution to the Purple Heart Foundation to help them achieve their mission.

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Juliana Colangelo
@ColangeloPR
since: 08/2012
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