Crises may vary by definition and appearance, but the consistency lies in the inevitability. The proper crisis preparation methodology ensures that organizations are equipped for leadership.
Austin, TX (PRWEB) April 28, 2016
Crosswind Media & Public Relations, a top Texas independent public relations firm and a leader in crisis communications, is bringing experienced communications and oil and gas executives together to detail their experiences and offer crisis counsel. Together with Houston-based communications training firm, WPNT Communications, Crosswind will host a panel discussion during the week of the Offshore Technology Conference, May 3, 2016 in Houston, Texas at the downtown DoubleTree hotel, from 7:30 – 9 a.m.
“Crises may vary by definition and appearance, but the consistency lies in the inevitability,” says Thomas Graham, CEO of Crosswind Media & Public Relations. “The oil and gas industry is attuned to thinking of a crisis in dramatic form, such as a major explosion or violent weather event, but ‘silent crises’ such as cyberattacks or a disgruntled employee can be just as damaging if the organization is caught unprepared. The proper crisis preparation methodology ensures that organizations are equipped for leadership. The public will forgive a mistake; they won’t forgive a lack of leadership. We will demonstrate how crises can actually establish and strengthen trust between an organization and its stakeholders.”
Attendees of the “Coffee & Conversations” breakfast will walk through the four phases of crisis communications: Planning, Practice, Response and Recovery. At each phase, a different guest expert in the oil and gas space will detail his or her experience in dealing with crises, including lessons learned. Speakers include Russ Robert of ExxonMobil, Jessica Jackson of Murphy Oil and Peter Symons of Statoil.
“Our goal is to both educate organizations on the necessity of having a well-developed crisis communications plan and provide them with the tools to do so,” says Ray Thompson, Principal at WPNT Communications. “Executives and managers in and outside the energy sector can take steps now to improve their readiness and enhance their standing with key stakeholders before a crisis strikes.”
For more information or to pre-register for the event, please visit http://www.crosswindpr.com/coffeeandconversations or contact Elizabeth Hilton at ehilton(at)crosswindpr(dot)com
About Crosswind Media and Public Relations:
Crosswind Media & Public Relations is one of the leading firms in the U.S., ranking in the top 100 nationally in healthcare communications for the 2nd consecutive year. Headquartered in Austin, TX, the agency has offices in Washington D.C., Los Angeles, Houston, Dallas, Boston and New York. While Crosswind’s roots are in Texas, it has a global reach, serving corporate, public agencies and national governments across 5 continents. Crosswind provides expert counsel in public engagement; crisis and reputation management; executive positioning and media training; digital, print and broadcast media relations; text, video, photography, audio and event production; website creation, tracking and maintenance; and social media engagement. For more information, go to http://www.crosswindpr.com
About WPNT Communications:
WPNT Communications (WPNT) coaches executives to deliver impactful speeches, compelling presentations, effective media interviews, as well as engaging with stakeholders meaningfully - and managing crisis communications to protect their organization’s reputation. They are a global communications skills training firm serving clients in Asia, Africa, Europe, Australia, the Middle East, and the Americas. Based in the US, WPNT offers international companies a global coaching team, with multi-lingual trainers in North America, Europe and Asia. Their biggest strength is taking a personal approach in the training room to help their clients succeed. To do that means earning trust and building rapport. WPNT’s experience includes working with companies in healthcare, pharmaceuticals, financial services, high technology, energy, transportation, logistics, electric utilities, e-commerce, chemicals, retail, and food & beverages. They have seven clients in the top 100 of the world’s largest companies. WPNT Communications coaches middle- and high-level management as well as the most senior leaders in client organizations. For more information, go to http://www.wpnt.com