WAND, Inc. Announces the Launch of the WAND eCommerce Taxonomy Portal

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The WAND eCommerce Taxonomy Portal combines WAND’s industry leading product and service taxonomy content with purpose built editing and customization tools. It is the most efficient way to create an attribute level product or service taxonomy.

WAND eCommerce Taxonomy Portal

The WAND eCommerce Taxonomy Portal is the best way to create a product taxonomy

WAND, Inc., the world’s leading provider of taxonomies, today announced the launch of its WAND eCommerce Taxonomy Portal, the fastest way for retailers, distributors, and manufacturers to create detailed, attribute-level product taxonomies.

The WAND eCommerce Taxonomy Portal is a web-based application that combines an extensive library of pre-defined product and service categories and attribute content with simple tools to customize the content specifically for the needs of the client. Ideal for clients who need to create a brand new product taxonomy or who simply want to augment something they already have, particularly companies in retail, ecommerce, MDM, procurement, manufacturing, and distribution.

Users of the WAND eCommerce Taxonomy Portal can select from a content library of more than 44,000 hierarchical categories, 70,000 attributes, and over 260,000 attribute values to jump-start a taxonomy. Tools to customize the category hierarchy and attribute templates are simple to use and the pre-defined content can be augmented with new categories and attributes to efficiently build a custom taxonomy.

The resulting custom product taxonomy can be exported into any common data format for import into product information management software or ecommerce platforms.

“Taxonomy is a strategic asset for retailers, distributors, and the broader master data management space, but starting from scratch is way too slow and doesn’t make sense – it’s simply much easier to start with a foundation and edit” according the Mark Leher, WAND’s COO. “The WAND eCommerce Taxonomy Portal is the best way to create a product taxonomy. Our eCommerce Taxonomy Portal quickly accelerates product taxonomy development to the polishing and refining phase and significantly shortens the overall project.”


About WAND, Inc.

Since 1983, WAND has developed multi-lingual taxonomies to improve the way our clients search and organize unstructured and semi-structured information. WAND is the premier source for industry vertical taxonomies, business taxonomies, and specialty domain specific taxonomies. The breadth and coverage of WAND’s taxonomy library is unmatched.

WAND Taxonomies can be used in more than 150 information management applications including enterprise content management, e-commerce, spend analysis, enterprise search, big data, text analytics, enterprise search, digital asset management. WAND Taxonomies are also used commercially in behavioral targeting, local search, online yellow pages, and business directories.

WAND’s taxonomy professional services practice offers taxonomy development and customization, taxonomy mapping, and data classification services. Our professional services team makes sure that our clients are successful when deploying taxonomies.

WAND is headquartered in Denver, Colorado.

For more information about WAND’s taxonomies and services, please visit http://www.wandinc.com

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Mark Leher
WAND, Inc.
+1 (303) 623-1200 Ext: 267
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since: 03/2009
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