Marilyn Monroe™ Spas to Open First Houston Location in The Woodlands This Spring

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Full-service, luxury spa opening at 24 Waterway Avenue will offer spa, salon, glamour and nail services

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Marilyn Monroe™ Spas offers a pristine, chic and social environment that we can’t wait to introduce it to the community. Our sleek new space will serve as the perfect escape for Houstonians to unwind, relax and be pampered.

Marilyn Monroe™ Spas, the company bringing a fresh new approach to the spa and salon industry, announced today it will open its first Houston location in the heart of The Woodlands at 24 Waterway Avenue in late May 2016.

The 2,600 square-foot spa and salon will feature a full variety of hair services including cuts, color, up-dos, braids, blow outs, relaxers and extensions for all hair textures. The full-service spa also offers facials such as the signature Marilyn Monroe™ Fassage™ technique, microcurrent, microdermabrasion and oxygen infusion. Glamour make-up services include professional airbrushing for any and all skin tones. Various types of massages include aromatherapy and pre-natal. Other personal services include body waxing for men and women, manicures and pedicures with 3D and nail art techniques.

Marilyn Monroe™ Spas, an emerging brand in the spa industry has its roots in resort spas and is reinventing the day spa experience by providing modern, beautiful, clean environments and distinctive services easily accessible to customers in their local lifestyle centers. Marilyn Monroe™ Spas stand out above competitors due to their association with one of the most recognizable names and faces in the world. Marilyn Monroe is known not only as the most glamorous woman of all time but also as an enduring pop culture icon.

“Houston is a very exciting market for us to expand the Marilyn Monroe™ Spas brand,” said Marilyn Monroe Spas CEO Jim Lewis. “We have Marilyn Monroe™ Spas in four states and are happy to make Texas our fifth, starting in Houston, an area with a dynamic and growing population. Our guests tell us how much they love our super-clean, modern environments, the extensive menu of services, as well as how accessible we are, providing them resort-like spa experiences right in their own communities. Houston Area Multi-Unit Owner/Operators Jeff and Loretta Sommers are terrific representatives of the brand and we are thrilled to be working with them.”

On the services menu, guests will discover treatment options such as “The Works”, the Sense-sational Manicure/Pedicure, Marilyn’s Signature Fassage™ and many more. The spa will also offer a variety of memberships as well as a rewards program.

A spa treatment begins in the Marilyn Monroe™ Relaxation Room with a fresh robe and slippers, refreshments and time to de-stress prior to your treatment. The spa features three large treatment rooms with the ability to accommodate one or two guests per room for anniversaries, Valentine’s Day, Mother’s Day and other special occasions. The treatment rooms can be adjoined to provide services for large groups such as bachelorette, birthday and graduation parties. Full-service food and beverage catering or lighter-fare is available and Marilyn Monroe™ gift bags are offered with special packages. A treatment concludes with a shower and the use of signature Marilyn Monroe™ bath and skin products.

Created and led by hospitality industry veterans and former Walt Disney executives, Marilyn Monroe™ Spas provides superior standards of service, cleanliness, organic and vegan products, and exceptional value to its ever-growing clientele. Currently, the brand is operating in locations throughout Florida, New York, California and Hawaii.

The Woodlands spa will be the first Marilyn Monroe™ Spa location in the Houston area. The expanding national franchise intends to open multiple locations with Jeff and Loretta Sommers, who plan to build eight to ten locations over the next three to five years. More than $1 million has been invested to open the first location and plans are to actively market and sell additional area locations to interested and qualified franchisees.

Jeff Sommers has a strong background within Fortune 50 businesses. His career has spanned senior operating positions as COO and President, and senior executive roles within Pepsi-Cola Company and Aramark Corporation. Loretta Sommers has previously worked in management with major airlines, television, radio and event planning.

“We are proud to bring Marilyn Monroe™ Spas to The Woodlands,” said Jeff Sommers. “Marilyn Monroe™ Spas offers a pristine, chic and social environment that we can’t wait to introduce it to the community. Our sleek new space will serve as the perfect escape for Houstonians to unwind, relax and be pampered.”

Marilyn Monroe™ Spas’ flagship Houston store joins other premier retail brands at 24 Waterway Avenue including Hubbell and Hudson Bistro, Cureight and Glade Gallery.

Guests may visit for a full menu of services, online reservations, event announcements and more.

About Marilyn Monroe™ Spas
Marilyn Monroe™ Spas is a national company that transforms traditional spa and salon concepts under the iconic Marilyn Monroe brand. The brand provides superior standards of service, cleanliness, organic and vegan products, customer environment and value to its ever-growing clientele. Marilyn Monroe™ Spas consistently fulfills its clients’ desire to get polished and stay polished in fun, social and glamorous environments. Marilyn Monroe™ Spas currently operates locations throughout Florida, New York, California and Hawaii. For more information, please visit

About Authentic Brands Group, LLC
Authentic Brands Group, LLC (ABG) is a brand development company which builds long-term value through the ownership of intellectual property associated with prominent fashion, sports, celebrity and entertainment brands. Headquartered in New York City, ABG enhances brand equity through partnering with best-in-class licensees and retailers. ABG’s global portfolio of world-renowned brands includes Marilyn Monroe®, Mini Marilyn®, Elvis Presley®, Muhammad Ali®, Shaquille O’Neal®, Michael Jackson® *managed brand*, Juicy Couture®, Jones New York®, Judith Leiber®, Frederick’s of Hollywood®, Adrienne Vittadini®, Taryn Rose®, Misook®, Hickey Freeman®, Hart Schaffner Marx®, Bobby Jones®, Spyder®, Tretorn®, Tapout®, Prince®, Airwalk®, Vision Street Wear®, and Hind®.


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Melissa DiGianfilippo
Serendipit Consulting
since: 04/2010
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