Online LatAm Real Estate Site Properati Raises USD 2 million in its New Financing Round

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The company will use these funds to continue growing in the region, with a focus on mobile platforms, an area where the company plans to lead in the next year.

Based in Buenos Aires, Argentina, Properati, the Latin American online and mobile solution for the real estate market, announced today that it has received a USD 2 million investment from Neveq II, NXTP Labs, and Telor International Limited. With this new round the company has raised a total investment of USD 4.2 million since it was founded in February 2013. The company will use these funds to expand and consolidate its regional presence in key markets like Mexico and Brazil, and to continue developing innovative solutions to help the Real Estate industry become more efficient in their sales processes.

Properati already has over 1 million properties published in Brazil and almost 2 million in LatAm, covering a significant area of the real estate market in those countries and the region, with an innovative business model where clients only pay for the qualified leads they receive, and users may browse an ad-free site.

Regarding the fund’s investment in Properati, Ariel Arrieta, NXTP Labs co-founder and CEO, stated that: “Properati's product is the most efficient way for brokers and developers to generate qualified leads and convert them into sold inventory. Over the last 12 months the company has made a significant progress in markets like Brazil and Argentina, with a clear value proposition for its clients, and we are happy to support their next wave of expansion into Mexico and other Latin American markets".

In addition, Properati has announced that Ariel Muslera will join the board of the company. Muslera is a specialist in fundraising and business strategy, and has extensive experience as advisor in different startups.

About Properati:

Properati.com is an online and mobile platform for the LatAm real estate market. It offers a business model with a performance–based payment method where clients only pay for the qualified leads they get instead of paying for publishing or featuring their advertisements, as they used to do in other websites until now. It provides consumers seeking homes, apartments, and condominiums with enhanced search capabilities, including price, property, and neighborhood data and information. By being the destination of choice for home buyers and tenants, Properati generates highly qualified leads for realtors at the critical purchase decision point. For more information, visit http://www.properati.com

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Nicolás Grossman
Properati
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