Perks | Channel Sponsoring at Channel Visionaries - Channel Chief Conference

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Perks to showcase how channel incentives drive channel performance through alignment of the partners’ sales process to the new buyers’ journey.

Claudio Ayub, Perks VP of Channel Strategy
Given that Channel Visionaries brings together Channel Chiefs from the IT and telecom industries' most effective channel sales and marketing strategists, I am expecting great discussions and insights.

Perks l Channel, a premier provider of channel incentive programs that drive business performance, is proud to announce their sponsorship at Channel Visionaries - Channel Chief Conference. Claudio Ayub, VP-Chief Channel Strategist will lead workshops, present channel incentives best practices and be available to demo the Perks E3 platform.

On Friday June 3rd at 1:45 PM, in the session “Outperform the Competition. An Incentive Framework Aligned to Today's Buyers and Partners’ Journey,” Ayub will discuss the changes taking place in the channel, brought on by the evolution of the buyer’s journey. He will also share actionable insights to achieving alignment, identifying behaviors most important to your brand and understanding the incentives to apply to those behaviors.

Throughout the event, the Perks | Channel team will be available to demo Perks Enterprise Engagement Engine (E3), the newest Channel Incentive Portal. This powerful multi-tenant, next-generation metadata platform provides a consistent, modern user experience across any device. Perks E3 comprises multiple incentive modules - Planner, MDF, Marketplace, Deal Registration, Rebates and Rewards - seamlessly bound to address customers’ needs in a way that individual components cannot deliver on their own.

Ayub looks forward to a great event and underscores the alignment of the buyers and partners' journeys: “Today’s B2B buying process requires shifting focus from deal closing to incenting alignment to the digitally connected buyer through marketing enablement, demand generation, lead management and early opportunity registration. Given that Channel Visionaries brings together Channel Chiefs from the IT and telecom industries' most effective channel sales and marketing strategists, I am expecting great discussions and insights.”

Anyone interested in requesting a one-on-one meeting, E3 demo or registering for the event should click here. Additional information is available by calling Perks | Channel at 866.4.PERKS.1.

Channel Visionaries - Channel Chief Conference is the only strategy focused event contextualized around the role of the Channel Chief.

About Perks | Channel
Perks | Channel provides services and software to help you engage your B2B and indirect channel partners to improve sales effectiveness. With a listing on the Salesforce AppExchange and a global user base exceeding 7.5 million users, Perks | Channel takes the guesswork out of channel incentives and loyalty programs.

Our solutions empower leading global enterprises with the sales and marketing programs they need to produce a competitive advantage through their indirect sales channels. The available solution set encompasses the three most critical areas to optimize indirect channel performance: marketing enablement, incentive management and global managed services. We provide these services to some of the most influential companies in the world, all backed and supported by years of expertise and our Science of Motivation™ platform.

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Deb Broderson
Perks
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