Vancouver, BC (PRWEB) May 11, 2016
IHRSA (International Health, Racquet and Sportsclub Association) hosts the largest North American conference for the Health & Fitness Industry each year. At IHRSA 2016 in Orlando, FL, which took place from March 21-24, InTouch Technology was an Educational Session Sponsor and Exhibitor in the Trade Show. The InTouch Technology team and members of the Board of Directors flew in from around the world to attend the show.
InTouch Technology unveiled its new Mobile Experience version of their popular InTouch Follow-Up SaaS CRM software solution and the new InTouch InSights Business Intelligence solution. All the elements work together to form an industry-leading CRM software solution built specifically to support and automate the sales cycle in fitness clubs.
InTouch was the first company to introduce contact management software that is tailored for the fitness industry. Dana Milkie, part of the InTouch Technology Leadership Team, revealed in a recent interview that InTouch’s newest offerings are "terrific for relationship building and creating excitement around new products".
Clubs who use the InTouch Follow-Up platform automate their communication with leads and consistently navigate their lead management through the sales process. By maintaining closer contact with leads, contacts feel a personal connection with the club, and are more likely to transition into paying members.
In addition, InTouch Technology introduced its InTouch InSights Business Intelligence system to assist clubs with back-end lead management. Milkie explains the concept as MAD, a system to Monitor, Analyze, and Decide. The intelligence software provides club managers and owners with deep insights about member behavior patterns, including why members terminate contracts, so clubs can adjust policies and procedures to maintain existing memberships.
The lead tracking software from InTouch Technology is a valuable tool for health clubs to generate real data about leads, and increase the conversion rate for inquires. The addition of mobile support significantly boosts the attractiveness of the product in an evolving business environment.
About InTouch Technology
InTouch has nearly ten years of experience developing software tools for the health and fitness industries. InTouch's focus on a singular industry gives the company deeper insight into the needs of customers than the competitors, establishing InTouch as the industry's thought leader.
For more information, please visit http://www.intouchfollowup.com/ or call (888) 437-8243.