Driving Insights through Business Analytics: Join The Business Analytics Innovation Summit in Chicago

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Innovation Enterprise hosts the Business Analytics Innovation Summit in Chicago on May 19 & 20. The summit will provide solutions to the problems that organizations are seeking to solve with data: refining processes, improving how to understand customers, and increasing business efficiency.

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All attendees will go back to their organization having seen case studies and real-world examples from the world's most innovative companies that they can apply to problem solving in their role

The goal of any data project is fundamentally to improve business efficiency and ensure more accurate decision-making. Attendees at this summit will hear the ways in which the most innovative businesses are putting data at the heart of the decision-making process, therefore creating a more resilient organization.

The Business Analytics Innovation Summit, taking place in Chicago this May 19 & 20, will see over 25 industry leaders take the stage to offer insights into how businesses can best exploit the huge repositories of data at their disposal. These include Juan Gorricho, Chief Data & Analytics Officer at The Partners Federal Credit Union (The Walt Disney Company), who will analyze the internal hunger for insight and the battle for company wide acceptance, sharing case studies from his own organization and how they have been successful. He will be joined by experts from companies including LinkedIn, Halliburton, EA, and many others.

Alex Lane, curator of the event, noted: ’These speakers are all at the pinnacle of their industries - having experienced the same challenges and dealt with the same obstacles in implementing data projects. All attendees will go back to their organization having seen case studies and real-world examples from the world's most innovative companies that they can apply to problem solving in their role.’

The event will take place in the heart of Chicago. All sessions will be interactive, giving attendees the opportunity to engage experts in discussion, and ask any questions that they may need answering. There will also be a number of panel sessions, in which topics are put to a number of experts in order to get different perspectives from a diverse experiential background.

The Business & Marketing Analytics Awards 2016 will take place on May 20 as part of the summit. Recognize an organization for their triumphs in analytics innovation by submitting a nomination.

For further information about speakers, schedule and registration details at the Marketing Analytics Innovation Summit, check out the website here: https://theinnovationenterprise.com/summits/business-analytics-innovation-summit-chicago-2016

About Innovation Enterprise

Innovation Enterprise, a CFO Publishing company is an independent business-to-business multi-channel media brand focused on the information needs of Senior Finance, Operations, Analytics, Big Data, Strategy, Digital, Innovation & Sports executives. Products include IE Academy, IE Summits, ieOnDemand, ieWebinars, ieWhitepapers & more.

Whether it's delivered online, or in person, everything Innovation Enterprise produces reflects the company's unshakeable belief in the power of information to spur innovation.

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Olivia Timson
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