PiPPER STANDARD Launches Natural Cleaning Products in Taiwan

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PiPPER STANDARD Natural Household Cleaning Products are Now Available in Taiwan Baby Shops

Equator Pure Nature Co., Ltd., Thailand’s leading manufacturer of natural household cleaning products, has launched PiPPER Standard products in Taiwan, marking Taiwan as the 6th Asian country where PiPPER Standard is sold. PiPPER Standard products are sold in baby shops and baby zones in department stores across Taiwan’s major cities.

PiPPER Standard natural, non-toxic, hypoallergenic cleaning products enter into a strong Taiwanese market with significant consumer interest in natural products. “What we are seeing in Taiwan is a consumer shift towards natural, non-toxic cleaning products as consumers are becoming more aware of the dangers of using chemicals to clean their homes,” said Peter Wainman, Chairman and CEO of Equator Pure Nature. “Taiwan offers a lot of opportunities for us, and we look forward to being a major presence in their market.”

The launch in Taiwan comes just days after PiPPER Standard launched in Hong Kong. Equator Pure Nature intends to extend distribution of PiPPER Standard products across the AEC and Greater China.

About Equator Pure Nature
Our business was founded in 2010, after our founders suffered allergic reactions to chemicals commonly found in household cleaning products in Asia. Given their personal experience and the troubling rise in worldwide allergy and asthma rates, they embarked on a mission to invent natural, hypoallergenic certified, non-toxic, household cleaning products, with cleaning power comparable to chemical products. After years of rigorous research and development, PiPPER Standard® products hit shelves in Southeast Asia in late 2014, and Equator Pure Nature has since become a leading Asian manufacturer of natural laundry care products. http://www.equatorpurenature.com

About PiPPER Standard®
The foundation of PiPPER Standard® products is fermented fruit fluid derived from our proprietary, patent-pending, pineapple fermentation process. Our process yields biosurfactants, natural preservatives, organic acids, and natural enzymes which provide natural, non-toxic cleaning with power and efficiency comparable to chemical cleaners. PiPPER Standard® products are focused on consumer health and minimizing impact to the environment; therefore, our laundry detergent and fabric softener products are certified hypoallergenic and non-irritation by Dermscan Asia and certified to biodegrade more than 90% in one month. http://www.pipperstandard.com

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Harrison Oztemel
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