(PRWEB) May 13, 2016
The hearing aids niche is highly competitive. Reimbursement strategies, federal mandates and laws are constantly changing, and businesses need to adapt quickly. To succeed in that ever-changing environment, audiology clinics, practices and offices should harness the power of modern technology and rely on advanced digital marketing services to gain a solid online presence.
Clever-Solution.com has realized audiology clinics’ need to promote themselves efficiently (based on data and analysis, not on assumptions) and introduced extended digital marketing services. They are specifically tailored to cover every stage of the buyer’s journey – awareness, consideration and decision – and include search engine optimization (SEO), pay-per-click marketing (PPC) and social media marketing (SMM) options.
The SEO option is aimed at optimizing on-page and off-page factors such as keywords, tags and descriptions, design and usability, website content, backlinks, etc. Clients can choose from six search engine optimization packages, or select specific services (e.g. keyword selection, web form optimization, UI/UX).
The pay-per-click option includes data collection and analysis, ad campaigns launch, extensions setup, data feed creation, and much more. It is cost-effective and designed to pay for itself. The visits and leads are purchased in an efficient way: clients pay for high-quality leads, not for useless clicks.
The SMM option’s goal is to build brand awareness, improve customer loyalty and increase ROI. The audience is targeted with remarkable content (ebooks, white papers, surveys, educational articles, photos, videos, etc.), social ads and created personas. The likes and shares are generated in a way to attract true patients, not just clicks. Clients can choose from four social media packages.
Every digital marketing solution is easily adjustable to achieve specific goals of audiology businesses: attract traffic, generate leads, increase conversions, improve ROI, build trust, delight existing patients and brand promoters, etc. Clients can select a service to pinpoint and fix specific digital marketing issues.
Clever-Solution.com is a digital marketing agency that operates across the nation. The agency provides a wide range of design, development and digital marketing services for local companies: doctors, lawyers, educational and informational resources, ecommerce websites – and now especially for businesses in the hearing aids niche.
Clever Solution’s marketing and sales teams are looking forward to helping hearing aids companies improve their position in the digital space and bring in new patients.