Trapit Names Tommy Ziemer President and COO, Expands Portland Office

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Promotion reflects Ziemer’s key role in Trapit’s rapid growth to leading social selling and employee advocacy platform

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Trapit, the leading platform for authentic social selling and employee advocacy, today announced the promotion of Tommy Ziemer to President and COO. Ziemer’s new role signals the San Francisco-based company’s expansion and investment of their Portland office as the company continues rapid growth.

Ziemer previously served as VP of Engineering, overseeing the build and deployment of Trapit’s enterprise platform for social selling, including their new content management system. In his new role, Ziemer will continue to manage engineering for Trapit, as well as product development, customer success and engagement, and serve as General Manager for Trapit’s entire Portland operation.

“Tommy was the company’s first non-founder hire, and to say he has been indispensable to our team is an understatement,” said Hank Nothhaft Jr., Trapit CEO and Founder. “Since he joined our team in 2011, Tommy has been essential in helping Trapit become the industry-leading platform that it is today. His new role reflects a lot of the responsibilities that he has already naturally taken on for the company, and we’re excited for him to continue to grow both Trapit’s success and our presence in Portland.”

Ziemer has helped grow Trapit’s Portland office into the company’s largest office with fifteen employees. Trapit recently moved into a new office space on NE 3rd Avenue to accommodate their growing operations in Portland, and is currently hiring for five more Portland positions in engineering and customer success.

“I’m honored by the promotion, but this really reflects the talent and dedication of our entire team here in Portland,” said Ziemer. “I’m proud of the role that Trapit has been able to play in the Portland tech community, and excited for the plans we have on the horizon.”

Under Ziemer’s leadership, Trapit recently announced their new CMS, making Trapit the only social selling platform with support for curated content from around the web as well as owned and proprietary content. Trapit has continued to expand their number of thousand-seat deployments for enterprise customers more rapidly than any other platform in the social selling and employee advocacy market.

About Trapit

Trapit increases sales revenue and brand reach by making it ridiculously easy for executives, salespeople, and other employees to engage in social selling and employee advocacy. Built on proprietary artificial intelligence, Trapit enables users to share content that delivers value to customers at every stage of the buyer’s journey. Our platform flattens barriers to adoption, scales quickly, and provides detailed reporting for sales managers and content planners. Trapit’s customers include Microsoft, UL, and New York Life.

Trapit is headquartered in San Francisco, California. For more information, please visit

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Doug Freeman
Jones-Dilworth, Inc.
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