eyeQ Closes $3.5 Million Series A Funding From Align Capital, with Continued Participation from Existing Investors

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Shopper-Responsive Technology Company Was A Darling at National Retail Federation (NRF) Show, in Samsung Booth

eyeQ, the leading provider of shopper-aware and responsive in-store displays, today announced $3.5 million series A funding from new investor, Align Capital, with continued participation from existing investors. eyeQ is excited to add Lisa Harris, managing partner of Align Capital, to its Board of Directors. The funding will go toward continued technology development, product enhancement and revenue pursuit.

“We recognize the potential and value of eyeQ,”said Harris. “What eyeQ is doing for the in-store shopper experience is giving brick-and-mortar retailers a way to stay ahead of the game against online competitors. In addition to Michael Garel and his management team, the response to the technology by end consumer shoppers as well major brands such as Ford, HP, IBM, Intel, Samsung and OtterBox is what solidified our interest in investing.”

Align Capital, an investor in high growth private companies, led a recent investment in Umbel.

“We are thrilled with an additional financial infusion to help us accelerate our business,” said eyeQ founder and CEO Michael Garel. “More resources will enable us to continue serving the growing needs of our current customer base who want to expand their use of eyeQ technologies. This investment will also help us to more quickly add new retailers and brands who want to use eyeQ to reinvent the in-store shopping experience.”

eyeQ was a stand out at the 2016 National Retail Federation (NRF) The Big Show Annual Conference where it was a featured technology in the Samsung booth. eyeQ presented a live demographically-responsive and personality-based experience for conference attendees and shared those analytics on that experience and three others via a real-time dashboard, similar to the shopper analytics available to eyeQ’s brand and retailer customers.

eyeQ personalizes the in-store shopping experience, using shopper-aware digital displays that interact with consumers, customize content to each, and even recognize and respond to emotion. eyeQ’s devices can cause almost any digital display to respond to age, gender, location, frequency of visit and emotion. Increased engagement results in a better shopping experience, greater loyalty and higher sales.

Intelligent solutions like eyeQ’s are critical for engaging today’s shoppers who are armed with smartphones and accustomed to personalized e-commerce experiences. Shoppers expect more from their shopping experiences than ever before. The technology also empowers stores and manufacturers with real-time intelligence about how different types of shoppers are responding, so they can learn and iterate more quickly to make each shopper’s experience better and better.

eyeQ is a showcase company for IBM, building its solution with BlueMix, IBM’s cloud platform, and utilizing Watson, IBM’s cognitive computing system. eyeQ has been highlighted by IBM at Interconnect, IMPACT, Pulse and Smarter Commerce conferences, its CIO Leadership Exchange, and at the May 2015 World of Watson event.

About Align Capital:
Align Capital, a family office focused firm, provides capital preservation, higher yield returns and compelling growth opportunities to its investors. Align leverages its knowledge, industry relationships and family office experience to capitalize on market opportunities. Align partners with accomplished management teams in industries with strong long term fundamentals. For more information please visit http://www.aligncapital.com

About eyeQ, Inc.:
Founded in 2012 and based in Austin, Texas, eyeQ enables brands and retailers to win at the shelf by providing shoppers with personalized digital experiences and producing actionable shopper insights. eyeQ’s shopper-aware touchscreen displays detect attributes such as age, gender, emotional state, return visits and more to personalize content and lift sales. A SaaS solution, eyeQ’s dashboard provides a steady stream of shopper insights to measure response and determine the most effective content. eyeQ is a member of the Austin Technology Incubator, a 2014 graduate of DreamIt Ventures, and a founding member of the Future of Privacy Forum. For more information please visit http://www.eyeqinsights.com.

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Laura Beck
eyeQ
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