Mediaplanet Enlists LearnBop to Help Curb Summer Learning-Loss Among America’s Youth

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Mediaplanet today announces the launch of its second cross-platform edition of “Childhood Wellness.”

Every summer, students can lose up to two months of learning, making it much harder to transition when it comes time to start the new school year

Every summer, students can lose up to two months of learning, making it much harder to transition when it comes time to start the new school year. With the support of celebrities, thought leaders, associations and top industry partners like LearnBop, this campaign educates and encourages parents to continue healthy learning habits throughout summer break.

LearnBop, an award-winning online math program, helps to prevent learning loss via a proven online math program. With over 11,000 lessons spanning elementary through high school, exclusively deigned by math experts, students are able to build confidence to start the new school year strong. Since its inception, LearnBop has received numerous accolades and was recently honored by the United States Distance Learning Association (USDLA) with the world’s most prestigious distance-learning award.

Says LearnBop CEO Bharani Rajakumar, “Take advantage of the summer break by helping your kids catch up on math with LearnBop. LearnBop’s proven and effective self-paced teaching system will guide your child on topics that they are sure to encounter when classes resume, and set them up for success in the upcoming school year."

The print component of “Childhood Wellness” is distributed within today’s edition of USA Today in New York, Los Angeles, Houston and Washington DC/Baltimore, with a circulation of approximately 250,000 copies and an estimated readership of 750,000. The digital component is distributed nationally, through a vast social media strategy, and across a network of top news sites and partner outlets. To explore the digital version of the campaign, click here.

About LearnBop

LearnBop is an education technology company comprised of educators and individuals committed to closing the achievement gap in mathematics by providing students—inside and outside the classroom—with access to high-quality, data-driven, personalized instruction. Since 2013, LearnBop has assisted thousands of students in schools across America and recently launched a new family product for use in the home. Leveraging intelligent, adaptive teaching software powered by K12, LearnBop’s award-winning online math program does more than just test a student’s ability to do math. It teaches them step-by-step, just as an expert teacher would, enabling them to solve problems on their own. The result has been numerous industry awards and, most importantly, positive academic outcomes for students. Visit http://www.LearnBop.com for more information.

About Mediaplanet

Mediaplanet is the leading independent publisher of content-marketing campaigns covering a variety of topics and industries. We turn consumer interest into action by providing readers with motivational editorial, pairing it with relevant advertisers and distributing it within top newspapers and online platforms around the world.

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Kim Betrus
Mediaplanet
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Donna Savarese
LearnBop
(703) 436-3273
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@MediaplanetUSA
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