C-4 Analytics Founders Repeat as EY Entrepreneur of the Year Finalists

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Digital Marketing Agency Co-Founders Nominated for EY Entrepreneur of the Year for Two Years Running

Could the second time be the charm? Michael Weiss and Justin Cook of Boston-based digital marketing agency C-4 Analytics notched their second consecutive nomination as finalists in the EY U.S. Entrepreneur of the Year competition for the New England region.

Weiss and Cook were chosen for the recognition by a panel of independent judges. Finalists are chosen based on their success in innovation, financial performance and personal commitment.

“It is so meaningful to earn this recognition from other business leaders, not just for Michael and I, but for everyone at C-4 Analytics,” said Cook, Executive Vice President of C-4 Analytics. “None of this happens without the amazing team we have executing and broadening the vision of the company every day.”

The honor keeps C-4 Analytics on a hot streak for business awards in 2016, with a Silver Stevie Award for Company of the Year, a 2016 BIG Innovation award and a third Best and Brightest Companies to Work For award already in hand. C-4 Analytics also claimed a Silver Bulldog for Best Use of Search Engine Optimization, achieved for its work with J.M. Lexus, which set a Guinness World Record in 2015 by selling more than 10,000 vehicles.

Earlier this year, C-4 Analytics hired its 100th employee, reaching a new milestone in its growth. Fueled by success in automotive digital marketing, with hundreds of clients across the United States, the company is now rolling out its data-driven, results-oriented marketing platform for the healthcare, energy and retail markets, areas that will allow the company to continue its rapid growth.

“It’s easy to get lost in the day to day with a company that’s growing this fast,” Weiss said, Managing Partner and Founder of C-4 Analytics, “but we continue to deliver a superior level of service to every one of our clients. We work hard to achieve meaningful results for our clients, and when we find ourselves as finalists for an award as prestigious as EY Entrepreneur of the Year, it reminds us that our work is valuable.”

The winner of the New England Region EY Entrepreneur of the Year will be announced on Thursday, June 23, 2016. The winner will have an opportunity to compete for the EY United States Entrepreneur of the Year, which will be awarded in November.

About C-4 Analytics
Headquartered in Saugus, Mass., C-4 Analytics is a top-10 company on Deloitte’s 2014 Technology Fast 500, a fastest-growing private company on the Inc. 5000, a certified Google Partner and the first agency to bring accountability to online marketing. C-4 Analytics delivers real, measurable results to its clients by using analytics to identify and track customer-acquisition channels — and the related costs — so that they can determine which marketing streams are most profitable.

About EY Entrepreneur Of The Year
EY Entrepreneur Of The Year is the world’s most prestigious business award for entrepreneurs. The unique award makes a difference through the way it encourages entrepreneurial activity among those with potential and recognizes the contribution of people who inspire others with their vision, leadership and achievement. As the first and only truly global award of its kind, Entrepreneur Of The Year celebrates those who are building and leading successful, growing and dynamic businesses, recognizing them through regional, national and global awards programs in more than 145 cities in more than 60 countries.

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Laura McCormack
C-4 Analytics
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