Understory Launches Advanced Weather Detection Platform in Dallas, Texas

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14 Dallas-area schools serve as initial deployment sites for revolutionary hyper-local weather stations

Understory, the developer of the next-generation of weather sensor hardware and hyper-local data networks, announced today the expansion of their platform to the Metropolitan Dallas, Texas area. The platform is presently deployed in Kansas City, Missouri, and Metro Boston, Massachusetts as well. The platform consists of patent-pending sensors networked together to feed ground-truth weather data to the Amazon Web Services cloud.

The initial deployment will include 14 schools in the Plano, Texas Independent School District. Understory now offers free sensors and data analytics to area schools as part of their educational program Weather is Cool The program is designed to help students better understand the impact of weather-related sciences on their environment and daily lives.

Why ground-truth weather detection?

Founded in 2012, Understory detects rain, hail, wind and other weather events directly at the earth’s surface, where the risk to life and property is greatest. Texas was selected by Understory as an important deployment area as it is one of the top US states for severe weather events.

Traditionally weather data is collected by analyzing conditions observed in the atmosphere via Doppler radar or satellite. Understory’s ground-truth-based detection is a marked enhancement in both resolution and fidelity, providing real time datasets and graphical views of the movement and intensity of weather events, leading to better insight and early detection of risks.

Supporting quotes

“The Plano Independent School District is pleased to offer a new learning tool for our students,” stated Dr. Jim Wussow, Assistant Superintendent for Academic Services for the district. “We are thrilled to have this data available to our students and look forward to providing our learners with better data about the climate in which they live.”

“Severe weather accounts for the majority of insured losses in the United States and has a profound impact on the economy,” stated Alex Kubicek, CEO of Understory, Inc. “Dallas is one of the cities in the U.S. most prone to severe weather events such as tornados and hail storms. We hope that the deployment of our platform in the metro Dallas area will augment current systems to better predict and prepare for damaging weather.”

About Understory
Founded in 2012, Understory is a weather data company that provides dense surface observations generated by proprietary weather stations with no external moving parts. This composite of granular weather data has applications across a variety of markets, including broadcasting, insurance, agriculture, forecasting, and risk mitigation. The information collected by Understory is analyzed and processed to create real-time datasets, views, and actionable information from historical, current, and forecasted weather events to provide better insight and early detection of risks.

The data applications for Understory's sensors are enormous, as $485 billion of the U.S. economy fluctuates with weather. This new, sensor-enabled big data will impact insurance, agriculture, utilities, and many other industries.

More information on Understory is available at http://www.Understoryweather.com.

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Renee Tarnutzer

Renee Tarnutzer
since: 04/2014
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