Los Angeles, CA (PRWEB) June 01, 2016
PK4 Media, a technology-driven media company, has announced the addition of two new members to their advisory board, Jimi Smoot and Scott P. Barlow.
“We are really excited to have Jimi Smoot and Scott P. Barlow join our advisory board,” said Tom Alexander, Founder and CEO of PK4 Media. “The depth of knowledge and resources they bring will be invaluable to the future success of PK4 Media.”
Smoot joins the PK4 Media Advisory Board with a wealth of knowledge in digital technology. He’s the founder of product studio, Octavius Labs whose mission is building productivity and marketing SaaS products, with their flagship product being Vesper. Vesper is an assistant that manages the schedules of investors and entrepreneurs nationwide. Smoot is a familiar face to the PK4 Media team, having served as Vice President of Product & Technology for two years where he rebuilt the engineering team and most of the company's technology before leaving to start Octavius.
“PK4 Media’s XPS platform greatly simplifies the complex process of delivering the right message to the right person at the right time and through the right channel,” said Smoot. “The platform was built with the future in mind and can easily be expanded to accommodate any new form of digital messaging or delivery channel. I’m excited to continue providing advice for technological growth.”
Barlow brings more than 20 years of legal experience and 15 years of counsel and secretary experience serving the Board of Directors of publicly-traded companies. Barlow’s main role on the PK4 Media Advisory Board will be to advise in corporate operations.
For 15 years, Barlow served as the Executive Vice President & General Counsel with Conversant, Inc., negotiating more than 14 mergers and acquisitions which eventually led to the company’s $2.3 billion acquisition by Alliance Data Systems Corporation in December of 2014. Prior to that he was Vice President & General Counsel with Mediaplex, Inc. and helped lead Mediaplex’s IPO process in 1999. Barlow currently serves on a variety of technology start-up Boards and Advisory Boards.
“The team at PK4 Media has done a great job bootstrapping the company and building a phenomenal product with limitless potential for future expansion,” said Barlow. “I’m looking forward to helping the team continue growing and moving the company forward.”
About PK4 Media
Headquartered in Los Angeles, PK4 Media is a digital media company in the advertising technology industry with a proprietary platform that maximizes the value generated by display and video impressions across online, tablet and mobile devices. Named one of America’s Most Promising Companies by Forbes, it delivers highly targeted digital advertising through its cross-platform technology, self-service programmatic interface, data tracking engine and a digital ad distribution network of more than 5,000 hand-selected websites. Founded in 2009, PK4 Media’s clients are advertisers and website publishers and include companies such as Amazon, Amgen, AT&T, Ford, NBCUniversal, Procter & Gamble and others. For more information please visit pk4media.com.