Convergent and SpinetiX Announce Enhanced Channel Partner Program for North American Market at InfoComm 2016

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Companies look to accelerate growth of digital signage market that is projected to exceed $23 billion globally by 2020

Convergent company logo

Convergent is an award-winning leader in delivering digital location-based experiences.

SpinetiX solutions fit very well with Convergent's mission to bring simplicity, reliability, scalability and accountability to the digital signage industry.

Convergent, a Ballantyne Strong (NYSE MKT: BTN) company and award-winning leader in delivering digital location-based experiences, and SpinetiX, an award-winning manufacturer of digital signage products, today announced they will introduce the SpinetiX Channel Partner Program for North America at InfoComm 2016.

SpinetiX sells its innovative digital signage solutions primarily through distributors and dealers. As a strategic partner for North America since 2011, Convergent has a commitment to deliver more digital signage business opportunities, additional business coaching and support, and greater overall value to SpinetiX channel partners.

“Our goal is to continuously improve the digital signage experience of our customers in every aspect,” said Francesco Ziliani, CEO of Spinetix. “Following the success of our Channel Partner Program in the EMEA region, we are focused on growing our commercial presence in North America. By growing our partnership with Convergent in this way, we are now truly ready to take the digital signage business to the next level,” he added.

The Channel Partner Program consists of four levels tailored to reward participating partners for their commitment, expertise and performance. As a SpinetiX Dealer, SpinetiX Authorized Dealer, SpinetiX Certified Silver Dealer or SpinetiX Certified Gold Dealer, partners will enjoy increasing benefits commensurate with their commitment and proven performance, such as special project pricing, volume discounts, incremental program support and supplemental marketing resources.

“We are proud to expand our business relationship with SpinetiX as a SpinetiX Distribution Partner and play a key role in growing the digital signage market in North America by making it more accessible to the companies who previously considered it too complex or unreliable for their environment,” said Steve Schilling, president of Convergent. “SpinetiX solutions fit very well with Convergent's mission to bring simplicity, reliability, scalability and accountability to the digital signage industry.”

The companies will host two training sessions for interested parties in Las Vegas during InfoComm 2016. The first, an introductory session that includes an overview of SpinetiX solutions, will be held at 2:00 p.m. ET on June 7 at the Vdara Hotel. The second, a InfoComm Manufacturer Training session (MT60) focused on digital signage powered by everyday data, will be held at 10:30 a.m. ET on Friday, June 10.

About Convergent
Convergent, a Ballantyne Strong Inc. company, is changing expectations about how to create and manage location-based digital experiences. With 35 years of innovation, we challenge clients to think differently about how they engage with their customers and employees and the technology they use to do it. Clients rely on us to eliminate complexity by integrating and managing best of breed technologies into single source solutions. And our award winning creative captivates, engages and motivates buyers. Today our digital experiences reach thousands of locations around the world and are seen by millions of people each day. More information is available at

About SpinetiX
SpinetiX is an award-winning Swiss manufacturer of digital signage products. The company works closely with a structured ecosystem of international partners that deploy digital signage networks worldwide. SpinetiX is the manufacturer of DiVA, HMP players and Elementi software, turning any digital display into an autonomous and networked device. More information is available at

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