BriteVerify Announces Platform Integration with SendGrid

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The new integration provides SendGrid’s 80,000 active customers with a simple data hygiene solution by connecting SendGrid’s API with BriteVerify’s email verification technology.

“With BriteVerify's new integration tool, we are now able to provide our new and existing clients with a streamlined point-and-click solution..."

Email validation company, BriteVerify announced today that its platform will integrate with SendGrid, the email delivery platform for customer communication that drives engagement and growth.

The new integration provides SendGrid’s 80,000 active customers with a simple data hygiene solution by connecting SendGrid’s API with BriteVerify’s email verification technology. Now, SendGrid customers can verify any email list using BriteVerify at the click of a button. For new SendGrid customers, the integration provides a user interface-based solution to help tackle the challenges that come with moving an email list from another email service provider to the SendGrid system.

“Studies show that email lists can decay at a rate of 2.1% per month. This integration makes it extremely easy to adhere to data and email hygiene best practices and keep your email list fresh,” says Matt McFee, founding partner of BriteVerify. “This is important for email lists of all sizes, but can be particularly important for larger campaigns.”

For new users transitioning to SendGrid from another email service provider, the new integration also facilitates onboarding best practices by cleaning existing lists prior to importing them into a user’s new SendGrid account. The new integration also ensures that no data will be lost during the transition.

“With BriteVerify's new integration tool, we are now able to provide our new and existing clients with a streamlined point-and-click solution to migrate contacts, ensure strong list hygiene, and expedite warm-up of their architecture thanks to high data integrity,” says Peter Evans, sales support engineer at SendGrid.

Using the new integration is simple. After selecting which email list they would like to clean, SendGrid users have the option to customize which invalid emails are removed, including risky email addresses and accounts that have been inactive for three-to-24 months or more. From there, BriteVerify provides a cost estimate and completes the verification process. The new integration is particularly helpful for organizations with larger lists that exceed 1 million email addresses. The larger the list, the faster the BriteVerify validation process occurs.

“We love the BriteVerify user interface,” says Peter Evans. “We’re a very API-driven company and the seamlessness of the integration provides great value to our users. There’s no cumbersome training; SendGrid users can benefit immediately.”

For more information regarding the BriteVerify-SendGrid integration and the importance of list integrity please visit http://www.briteverify.com and https://sendgrid.com/blog/spring-cleaning-for-email-lists/.

About BriteVerify
BriteVerify provides real time email verification solutions that improve email data quality, Inbox deliverability and email marketing ROI. With offices in the U.S. and the U.K., BriteVerify helps over 20,000 organizations in 145 countries collect better email data and send smarter campaigns. For more information please visit http://www.briteverify.com, follow BriteVerify on Twitter, or find us on Facebook.

About SendGrid
SendGrid is a proven, cloud-based customer communication platform that drives engagement and business growth. SendGrid is a leader in email deliverability and its platform successfully delivers over 25 billion emails each month for Internet and mobile-based customers like Airbnb, Pandora, HubSpot, Spotify, Uber and FourSquare as well as more traditional enterprises like Intuit and Costco. For more information, visit http://www.sendgrid.com.

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Annabel Jones
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