U-STAR, Creighton Strategies' brand new, game changer singing contest, reaches Vietnam

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U-STAR is a witty show, a cool app and a hot concept. It produces drama and goosebumps as it empowers millions of smart phone user to interact live with primetime television.

Creighton Strategies and TV HUB Joint Stock Company are proud to present this brand new television entertainment genre to the Vietnamese market.

This fresh new concept was already a success in the Philippines and is being licensed to several countries in Asia and Europe. It brings the fast pace and interactivity that younger generation and smart phone users expect. It is the only talent show that starts conveniently on any smart phone. The U-STAR mobile application – that will be available free of charge in both Google play and the Apple store - turns any ordinary smartphone into a powerful Talent Contest Platform. Through its broadcast quality karaoke app, literally everyone can participate in the competition from any location, 24/7 through any connected smartphone.

U-STAR App users can sing and self-record their video, then upload it to the U-STAR TV contest. Whether they sing solo, duet or sing in group, the participants have just one goal: to have the highest votes from the viewers.

The 100 contestants having the highest votes will be invited to the live Audition round and the top 10 contestants will be chosen for professional training and performing in 10 live broadcasting episodes on HTV primetime. In the final, the winner will be named Vietnam’s U-STAR and will receive a valuable award.

U-STAR will officially launch in Vietnam in Jan 2017. The on-line competition will start in the 1st Quarter of 2017.

U-STAR has been conceived and developed by Creighton Strategies Ltd, holding worldwide rights, licensed in Vietnam exclusively to TV HUB Joint Stock Company by RisingStars Asia Online Ltd. Pte., a company registered in Singapore, having all rights of the format for ASEAN. The first season of the Format was aired under the name of “RisingStars Philippines” in 2015 on TV5.

TV Hub Entertainment and Media Group is established to focus on Content Production and Media Platform in Vietnam. The division of the TV Hub Entertainment & Media group is headquartered in Ho Chi Minh city Vietnam, with offices in Hanoi and LA in the United States. TV Hub has already brought and licensed some of the most exciting TV formats to Vietnam such as The Stars of Tomorrow (previously Superkids from Talpa) or She was pretty from MBC.

For further info please visit our website http://www.u-star.tv, or contact Andrew Gonczi; e-mail: andrew(at)u-star(dot)tv; skype: andrewgonczi

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Aniko Nemes
Risingstars Asia Ltd
+36 209891141
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