Des Hague of Froozer® Welcomes Dan Kim to Froozer® Board of Directors

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Froozer® paves way for growth by appointing Kim to board.

Dan Kim

"Dan is a proven leader in the food service industry. His creativity and flair for innovation will be a key component of our effort to drive the Froozer® brand to national recognition." -- Des Hague, Froozer® CEO and Chairman of the Board.

Froozer®, the rapidly growing snack innovator of freshly harvested and flash-frozen fruits and vegetables, today announced that Dan Kim, Founder and Chief Concept Officer of Red Mango, an American frozen yogurt and smoothie chain, and currently Global Head of Marketing/OCEO Chief of Staff at Solera, has been appointed to the Board of Directors, effective immediately.

Froozer® Chairman and CEO Des Hague stated, "Dan is a proven leader in the food service industry. His creativity and flair for innovation will be a key component of our effort to drive the Froozer® brand to national recognition."

Kim started Red Mango in 2006, and expanded the healthy frozen desserts chain to more than 350 units. As the company’s chief concept officer, Kim managed branding, digital marketing, product development, and technology integration. Under his leadership, Red Mango received top industry honors including two #1 ZAGAT awards and the Nation’s Restaurant News ’Hot Concepts' award. Currently, Kim leads the global marketing team for Solera, a global technology company that develops data and software for the automotive and home ownership marketplaces.

"There aren't a lot of snacks in the marketplace today that are actually good for you, which is exactly why I started Red Mango," said Kim. "So when Des introduced me to Froozer, I knew I had to be part of their story. Froozer truly embraces the same values of healthy eating that I've always been passionate about, and I look forward to helping the Froozer team in their mission to introduce the brand's simply ingenious products to as many people as possible."

"Dan Kim’s leadership and experience will accelerate Froozer's growth to the next level," said Froozer® President, Rich Naha, before adding, "we’re proud to have an endorsement from someone of Kim’s industry caliber."

About Froozer® - "simple ingredients. real nutrition."
Froozer® products, the official healthy frozen fruit & veggie snack partner of US Speed Skating, represent the pure goodness of freshly harvested fruits & veggies picked at the peak of their ripeness, flash-frozen whole and blended for optimal taste, nutrition and digestion. Natural fruits and veggies in all their glory, nothing added or subtracted, not even a drop of water. Available in three delicious flavors - STRAWBANANA BLISS, TROPICAL SUNSET and BLUE ALOHA - in 6-pack boxes. Look for Froozer® in your local grocery store freezer at select fine retail locations in the Denver Area, including WholeFoods and Alfalfa's, and various select retailers in Arizona, California, Connecticut, Oregon, Washington State, Rhode Island and Alaska, or place your order for a 48-count box at http://www.Froozer.com or http://www.amazon.com to have your Froozer® delivered directly to your home or office.

For more information: http://froozer.com/
Contact: Renate Siekmann, VP Marketing, Corporate Strategy and Communications, Froozer®
Phone:215-539-9481, rsiekmann(at)froozer(dot)com
Connect with Froozer® on Facebook or Twitter

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Des Hague
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