Mediaplanet and Sanjay Gupta join to Diagnose the Impact of Tech on the Patient-Doctor Relationship

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Mediaplanet today announces distribution of its first cross-platform edition of “Connected Health Care,” educating readers on the virtual, mobile and connected technological advancements that are making their way into the health care industry.

Leaders in the field have chimed in to spread awareness about how these advancements can be beneficial to both patients and professionals.

The print component of “Connected Health Care” is distributed within USA Today, with a circulation of approximately 250,000 and an estimated readership of 750,000. The digital component is distributed nationally, through a vast social media strategy, and across a network of top news sites and partner outlets. To explore the digital version of the campaign, click here.

Dr. Sanjay Gupta graces the cover of the print publication. Inside, the CNN Reporter and medical expert chats about mobile health (mHealth), and predicts what the growth of telehealth practices could mean for the future of health care. On the digital site, readers can learn more about what to look for when using mobile devices for their health, as either a patient or doctor.

This campaign was made possible with the support of The Personal Connected Health Alliance, TigerText, BlueGoji, CHiME, AHiMA, Mediportal, University of Tennessee Health Science Center, Parks Associates, Citrix, GlobalMed, Solix Inc., World at Work, Interactive Health, American Well, Vaporstream, Nova Southeastern University, Quality Health Ideas: a leading innovator in population health technology—and many more!

About Mediaplanet
Mediaplanet is the leading independent publisher of content-marketing campaigns covering a variety of topics and industries. We turn consumer interest into action by providing readers with motivational editorial, pairing it with relevant advertisers and distributing it within top newspapers and online platforms around the world.

Press Contact
Jordan Hernandez
Jordan.hernandez(at)mediaplanet.com
646-755-7956

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