Dunn&Co. Wins International CLIO Award for Tampa Bay Rowdies Television Commerical

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Tampa-based agency honored with prestigious award for the second straight year

For the second time in two years, a Tampa-based agency has been recognized by the CLIOs, the esteemed international competition honoring creative excellence. Dunn&Co. received an award in the sports category for its Tampa Bay Rowdies television commercial, “Bucket Challenge.”

The CLIO was awarded to Dunn&Co. for producing a television spot that captures a Rowdies player “heading” a ball to every Rowdies teammate in the locker room, ultimately heading it into a garbage can for “the win.” The impressive display of talent is followed by the team celebrating with one another in an entirely organic, authentic manner.

“What makes this spot so great is how quickly it grabs your attention and holds it, because everyone wants to see if this player can really keep it up and actually head the ball around the locker room,” said Dunn&Co. president Troy Dunn. “And when he succeeds, and you see the team celebrate this moment with him, you feel like you’re with them in the locker room. It’s a very intimate viewing experience that we were able to leverage with simple copy, while promoting the degree of excitement and talent that is on display at every game.”

About The CLIO Awards
The CLIOs is the esteemed international awards competition for the creative business. Founded in 1959 to celebrate high achievement in advertising, the CLIOs annually and throughout the year recognizes the work, agencies and talent -- across advertising, sports, fashion, music, entertainment, and health care -- that, in a variety of categories and as judged by industry peers, push boundaries and establish new precedent.

About Dunn&Co.
Dunn&Co. (http://www.dunn-co.com) is a full-service advertising and marketing communications firm with offices in Tampa and London. Dunn&Co. provides award-winning creative solutions for clients worldwide, including GE Healthcare, Tampa Bay Lightning, Ahold USA, Baxter Healthcare, Monin, Tijuana Flats, Civco, Sabal Trust Company, St. Petersburg Distillery, Hexa watches, Sempermed USA, ATG, ArrMaz, MedHOK and The United Way. Dunn&Co. also provides pro-bono services to the ALS Association Florida Chapter to help fight Lou Gehrig’s disease.

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