Fruit Me Up!® Fruit Sauce Snack Pouches Expanding Nationally

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Brand adds five new retail partners as it expands distribution to new markets to serve new customers

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In just six months, we've seen the brand expand to a growing list of retailers across the country, and we're working had to continue that momentum.

Fruit Me Up!®, the brand behind a recently-launched line of innovative all-natural fruit sauce pouches, today announces its expansion into five new grocery chains: ShopRite, Ingles, Lowes, Albertsons and Safeway, expanding its retail presence across the country. Fruit Me Up! is gaining great momentum and beginning this month, shoppers across the country will be able to find a variety of Fruit Me Up! flavors on the shelves of their local grocery store.

Always made with real fruit, Fruit Me Up! fruit sauce pouches are a convenient, better-for-you fruit snack that provides natural energy for families and kids on the go. Fruit Me Up! fruit sauce pouches come in two varieties – Fruit Me Up! BOOST and Fruit Me Up! Naturally Better – and each is available in an assortment of great tasting flavor combinations.

Perfect for growing tweens and teens, Fruit Me Up! BOOST pouches offer an extra boost of important nutrients including calcium, fiber, antioxidant Vitamin C, or Omega-3 ALA with every flavor combination. Fruit Me Up! Naturally Better pouches are Non-GMO Project Verified, Gluten-Free and contain a full serving of fruit. Made with 100 percent fruit sauce, the pouches contain 25 percent less sugar per oz.* than leading brands and include no added sugar, water or juice concentrate.

“In just six months, we’ve seen the brand expand to a growing list of retailers across the country, and we’re working hard to continue that momentum,” said Sharon Sawyer, Fruit Me Up! Senior Marketing Manager. “We are thrilled at the response we’ve been getting to our Fruit Me Up! products thus far, and we look forward to sharing our offerings with families in these new markets as well as those still to come.”

ShopRite, Ingles, Lowes, Albertsons and Safeway stores join the brand’s current list of Northeast distributors including Whole Foods, Shaw’s Star Market, Mrs. Green’s Natural Market, Bishop’s Orchard, and Roche Bros., among others, as well as Amazon.com nationally. Fruit Me Up! Naturally Better and Fruit Me Up! BOOST are available for purchase in packs of four pouches ranging from $3.29 to $4.99. In addition, shoppers flipping through their grocery store’s in-store magazine will find a coupon for a discount on any box of four pouches along with additional information about the brand’s money back guarantee.

For more information on Fruit Me Up! products visit http://www.fruitmeup.com, and join the conversation at http://www.facebook.com/Fruit-Me-Up.

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About Fruit Me Up!

Launched in late 2015, Fruit Me Up! fruit pouches are a great tasting, better for you fruit snack that provides natural energy anytime, anywhere. From lunch boxes to after school snacks to sports practice to family vacations, Fruit Me Up! delivers convenient, naturally better snacking. Fruit Me Up! fruit pouches come in two varieties, Fruit Me Up! Naturally Better and Fruit Me Up! BOOST, available in a wide variety of delicious flavors and unique blends. Fruit Me Up! pouches are available for purchase online at Amazon.com and at select retailers: Whole Foods (Northeast region), Shaw’s Star Market, Mrs. Green’s Natural Market, Bishop’s Orchard, and Roche Bros. and now at ShopRite, Ingles, Lowes, Albertsons and Safeway. For more information on Fruit Me Up! visit http://www.fruitmeup.com.

*2.18g sugar per oz. compared to the leading pouch fruit sauce sweetened with juice concentrate containing 3.75g of sugar per oz.

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Amy Tatnall
People Making Good PR
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