Stopain® Migraine Featured on “Voices in America” TV Show for June’s Migraine Awareness Month

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Television Program Aims to Educate Migraine Sufferers

Stopain Migraine is the first TOPICAL gel to effectively relieve migraine pain. It begins to work as soon as applied - relief right at your fingertips! www.StopainMigraine.com

“Getting Stopain Migraine’s unique product benefits out to a larger bandwidth of migraine sufferers is important for us to continue to generate brand awareness and drive trial,” explains Anthony Cicini, vice president at Troy Healthcare.

There are 37 million migraine sufferers in the U.S., and Stopain Migraine, the first, over-the-counter topical gel formulated specifically for migraine pain relief, is looking to reach this population. Representatives of Stopain Migraine will be featured on the television show “Voices in America.” The short form piece, which started distribution during June’s Migraine Awareness Month, is airing on television stations nationwide. Additionally, the production team behind the series is facilitating a common campaign which will be airing on select cable networks, such as Fox Business channel.

“Getting Stopain Migraine’s unique product benefits out to a larger bandwidth of migraine sufferers is important for us to continue to generate brand awareness and drive trial,” explains Anthony Cicini, vice president at Troy Healthcare, maker of Stopain Migraine and other topical pain relief products. “Our story is beyond a :30 commercial, so ‘Voices in America’ is a cost-efficient platform to amplify the innovative research that led to the creation of the product and the published study conducted by the Jefferson Headache Clinic showing its efficacy.”

In addition to the segment airing on television, it will be marketed digitally against migraine sufferers on YouTube and the brand’s Facebook page at http://www.facebook.com/StopainMigraine. To learn more about Stopain Migraine’s efficacy, read consumer experiences and for the retail zip code finder, visit http://www.StopainMigraine.com. Stopain Migraine is available at CVS, Rite Aid, Walmart and other retailers nationwide.

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deirdra delio
RLA Collective
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