Storage West Marketing Director Don Willis to Speak at SMX East

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Don Willis, the Director of Sales and Marketing at Storage West, a leading provider of self-storage in the West, will be a featured speaker at SMX East, the world’s largest search engine marketing conference and expo.

Don Willis

Don Willis

Mesa, AZ, July 8, 2016 — Don Willis, the Director of Sales and Marketing at Storage West, a leading provider of self-storage in the West, will be a featured speaker at SMX East, the world’s largest search engine marketing conference and expo.

SMX East highlights new ideas and tactics in search marketing and how search fits in the marketing mix. SMX East will be held in New York City from September 27-29, 2016. The program is developed by Search Engine Land, the leading publication for search marketers.

Don will be on a panel of experts discussing search engine optimization (SEO) and social media marketing. The session entitled SEO & Social: Let's Dance will be held on Tuesday, September 27th, 2016 at 1:30 p.m.

Although SEO and social media are different specialties, they have commonalities that are key components of the marketing and sales functions. The session will cover what SEOs need to know about social media marketing, including how search and social media marketing teams can use their unique skills and knowledge to complement and amplify their respective marketing efforts.

Don Willis has been involved in the Sales and Marketing field for most of his professional career and is a regular presenter at marketing events. An early and avid practitioner of SEO, Don quickly adopted social media into the digital marketing plan of Storage West.

About Storage West
Storage West is a division of LAACO, Ltd., which acquires, develops and builds Storage West Self-Storage facilities in the western United States. LAACO, Ltd. has a self-storage portfolio of 52 properties located in Southern California, and the greater metropolitan areas of Phoenix, Las Vegas and Houston. Additional information on Storage West can be found at http://www.storagewest.com.

About SMX East
SMX East is the leading search engine marketing conference and expo with over 50 sessions to choose from. Find out more at http://marketinglandevents.com/smx/east/

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