BABOR Announces New North American President and Chief Operating Officer

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Luxury skincare brand BABOR has appointed Mark Wuttke as President and Chief Operating Officer of BABOR North America

Luxury skincare brand BABOR has announced the appointment of Mark Wuttke as President and Chief Operating Officer of BABOR North America. As a newly appointment member of the North American Executive Leadership Team, Wuttke will be based at BABOR’s Florida headquarters and is responsible for the development of the brand’s activities in North America.

“I am delighted to welcome Mark to this leadership position,” said Michael Schummert, Global CEO of BABOR. “North America is a strategic market for BABOR, as we are experiencing rapid growth and increasing demand for our brand.” Schummert added, “Mark will help us further nurture this growth, as he works alongside the global leaders of our businesses leveraging his strategic skills and sharing his deep knowledge of the market.” In welcoming Wuttke to BABOR, Schummert emphasized the brand’s special commitment both to its partners in the spa and wellness community, and to incubating new distribution channels in the North American market.

A globally recognized leader in the spa and wellness industry, Wuttke, a native of Australia, is known for his high profile work in spa, wellness, and skincare. Celebrated for his inspirational leadership style and passion for whole living and sustainability issues, Wuttke’s experience includes over 20 years of conscience leadership in the wellness sector, as well as serving on numerous industry and non-profit boards in the fields of skincare, wellness and cosmetics.

Among his other professional accomplishments, Wuttke is credited with successfully introducing the skincare brand Jurlique and other notable brands to North America, Europe, and Asia. Sought after as a trends forecaster, public speaker, advisor and brand strategist, Wuttke recently sold the Wuttke Group, a closely-held business development solutions consultancy specializing in health, wellness, regenerative sustainability and transformational leadership. He has counseled senior executives of leading global companies on issues related to corporate strategy, M&A, alliances, portfolio management, and organizational workplace culture. The advisory’s notable clients include many of the world’s leading personal care houses, overseeing top-line directional strategy ranging from brand development to distribution strategy.

With an emphasis on BABOR’s special commitment to its partners in the spa and wellness community, Schummert went on to say this about Wuttke’s arrival, “North America is one of our most dynamic and important markets. I’ve known Mark for many years and his unique approach is a perfect fit for the BABOR culture. Mark brings to BABOR North America that rare combination of professional rigor and personal passion. BABOR recognized that Mark created a wave of change within the industry, and in so doing indelibly enhanced the way consumers experience spa, leaving a track record of creating a happier and more prosperous bottom line for spa owners and spa operators.”



At BABOR we take beauty personally. As a world leader and pioneer of professional skincare, we create innovative precision formulas, effective products and expert solutions, Made in Germany. A BABOR treatment promises both an indulgent experience and visible results. BABOR is available in the world’s finest spas and

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Caitlin Davis
Beach House PR
+1 (310) 693-2991 Ext: 1033
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since: 11/2010
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