London, UK (PRWEB) July 21, 2016
Vistex® (UK), the leading provider of rights and royalties software solutions, today announced that the UK based video games developer and publisher, Codemasters, has chosen Vistex’s License Maestro to handle its royalty payment obligations to brand owners.
Karen Owen, CBS Manager at Codemasters said: “The increased involvement of brands within video games has meant that our royalty payment obligations to brand owners have become more complex. After trialling the solution it was clear that License Maestro ticks these obligations and so I can sleep more soundly knowing Codemasters is contractually compliant."
Phil Bird, Head of Sales at Vistex UK, the software company behind License Maestro, echoed Karen, "License Maestro is by far the best product on the market to manage complex royalty payments ensuring licensees meet their licensors obligations. Licensors now demand much more financial transparency from their partners and only by using a dedicated software solution can you be sure to meet their expectations. We look forward to working closely with Codemasters.”
Codemasters is the latest company to become a Vistex software client, and joins more than 450 customers spanning Film, Television, Music Publishing, Record Labels and brand/IP licensing. The Vistex Counterpoint Suite is the industry’s leading rights and royalty software solution. UKTV, Sony Computer Games, Paramount Home Entertainment, Fox Networks, NBC Universal, BMG Rights Management, Domino Recording, and Unilever all utilize the advanced capabilities of the Counterpoint Suite, and trust Vistex’s expertise in rights and royalty management to better serve their business needs.
Vistex provides enterprises with solutions that manage pricing, incentive, rebate, royalty and channel programs to enhance business performance while reducing labor and infrastructure costs. The software and services provided by Vistex are optimized by industry to deliver an end-to-end solution for the design, management and administration of the entire spectrum of Go-to-Market® programs. Enterprises are empowered with unprecedented visibility into program performance, and gain deeper insights to better enable fact-based decisions that drive revenue, control cost, minimize leakage, and streamline processes. For more information, visit http://www.vistex.com.
Codemasters, the award winning video game developer and publisher, has a 30-year heritage. With titles distributed globally, Codemasters is a leading developer and publisher of driving and racing entertainment games including DiRT, GRID and the official BAFTA award-winning FORMULA 1 series of videogames. Since March 2010, Reliance Big Entertainment Ltd. (RBEL), a part of India’s Reliance ADA group, has been the principal shareholder (60%), alongside existing investor, Balderton Capital, the leading European venture capital firm. For more information on Codemasters’ product portfolio, please visit http://www.codemasters.com. Join in the conversation with @Codemasters on Twitter or Like us on Facebook at http://www.facebook.com/codemasters. http://www.codemasters.com