Most IT service providers and MSPs, while being great at IT, just do not have the time, patience or skill sets required to dive into hardcore marketing and sales. “They are too busy working in the business to focus on the business."
Pittsburgh, PA (PRWEB) July 19, 2016
Mindmatrix today announced it is exhibiting at CompTIA ChannelCon 2016 “Breaking Boundaries,” the premier collaboration, education and networking event for IT vendors, distributors and channel partners, August 1-3 at The Diplomat Resort & Spa in Hollywood, FL.
Several Mindmatrix executives will be participating in the Technology Vendor Fair and are looking forward to the event as an opportunity to engage with hundreds of IT professionals and have a dialogue on the power of sales and channel enablement, and the unique value offered by the Mindmatrix MSP-IT Advantage Program.
Harbinder Khera, CEO and founder of Mindmatrix, says “The CompTIA event brings together a cross-section of solution providers, vendors, distributors and channel partners who are working to operationalize their growth strategy and drive more sales with the channel sales model. This event is an excellent platform for us to showcase our MSP-IT Advantage Program which helps them do that effectively.”
According to Khera, most IT service providers and MSPs, while being great at IT, just do not have the time, patience or skillsets required to dive into hardcore marketing and sales. “They are too busy working in the business to focus on the business.” Mindmatrix’s CEO believes the CompTIA conference to be a great platform to not just showcase Mindmatrix offerings, but also to understand the current challenges faced by IT service providers—one of Mindmatrix’s core customer groups.
Over the years, Mindmatrix has helped over 100 MSPs become more effective at marketing and selling their IT services, thereby boosting their sales revenues. Under its MSP-IT Advantage Program, Mindmatrix offers Managed Service Providers, VARs integrators, consultants and ISVs all the tools, strategies, content and marketing and sales support they need to pursue and close leads effectively.
“CompTIA ChannelCon attracts the industry’s best and brightest minds, delivering exceptional business value through high-impact training, educational sessions, industry panels, keynotes, networking opportunities and working groups on the most important topics and trends affecting the technology industry,” said Kelly Ricker, senior vice president, events and education, CompTIA. “We’re delighted to have Mindmatrix demonstrate its success and share market perspective with this year’s ChannelCon attendees.”
Hosted annually by CompTIA, ChannelCon is attended by technology vendors, distributors and solution providers, as well as industry influencers, press and analysts from across the IT channel.
To secure an appointment with Mindmatrix at ChannelCon, please email sales(at)mindmatrix(dot)net or call 412-381-0230. Event attendees are encouraged to visit Mindmatrix at booth number 301 during the Technology Vendor Fair.
About CompTIA -
The Computing Technology Industry Association (CompTIA) is a non-profit trade association serving as the voice of the information technology industry. With approximately 2,000 member companies, 3,000 academic and training partners, 80,000 registered users and more than two million IT certifications issued, CompTIA is dedicated to advancing industry growth through educational programs, market research, networking events, professional certifications and public policy advocacy. To learn more, visit CompTIA online, Facebook, LinkedIn and Twitter.