Family Business Center Tags Northern Kentucky Business For Communications Outreach

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The University of Cincinnati’s Goering Center for Family & Private Business names FUSIONWRX as Provider for Membership and Partnership Communications

University of Cincinnati's Goering Center for Family & Private Business

University of Cincinnati's Goering Center for Family & Private Business

“No other firm could tell our story quite like Flottman Company and FUSIONWRX can” said Larry Grypp, President, Goering Center

Marketing engagement and activation company FUSIONWRX has become the agency of advocacy for the University of Cincinnati’s Goering Center for Family and Private Business. FUSIONWRX will craft an integrated communications program for the Goering Center, positioning the Center as the cornerstone for regional family and private businesses.

FUSIONWRX, an integrated communications agency, will partner with the Goering Center to develop and implement an external and internal communications program, including outbound marketing, event marketing and exploration for speaking/presentation opportunities. FUSIONWRX will serve as an extension of the Goering Center’s team charged primarily with raising awareness of the Center’s mission and achieving regional and national recognition for the impact they are making in Greater Cincinnati.

At least half of all companies in the United States are family businesses (Harvard Business School) and these family businesses comprise approximately 63% of the National Gross Domestic Product. It is estimated that there are nearly 4,500 family businesses in the Cincinnati region with 5 or more employees; the Goering Center hosts 330 of these businesses as active members with a goal of 400 members by the end of 2018.

The Goering Center has been searching for a communications partner that intimately understands the unique needs of family businesses. Flottman Company, FUSIONWRX’s parent organization, was one of the original founding members of the Goering Center.

“No other firm could tell our story quite like Flottman Company and FUSIONWRX can,” said Larry Grypp, President, Goering Center. “They know our history, they understand our members’ challenges and they have helped us become who we are today through their commitment to our mission.”

The University of Cincinnati’s Goering Center for Family and Private Business is a membership group established in 1989 as a means of connecting and educating businesses in Southern Ohio, Northern Kentucky and Southeast Indiana. The goal of the Goering Center is to bring together regional businesses to share real-world insights, develop collaborative forums, strengthen and prolong family and private business success.

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About the Goering Center for Family & Private Business – Goering.UC.edu Established in 1989, the Goering Center for Family & Private Business has become the country’s largest university based educational resource for family and private businesses. The Center’s mission is to nurture and educate family and private businesses to drive a vibrant economy. Affiliation with the University of Cincinnati’s and the University of Cincinnati’s Carl H. Lindner College of Business enables access to a vast resource of business programing and expertise. The Goering Center provides its membership real-world insights with the goal to enlighten, strengthen and prolong family business success.
For more information on the Center, participation and membership visit Goering.UC.edu.

About FUSIONWRX – FUSIONWRX.com FUSIONWRX is a marketing activation, client engagement and public relations agency that helps brands connect with their clients, delivering the right message via the right channels at the right time. For businesses that have solidified their brand, crafted their message and know their target audience, the question becomes, “Now What?” and that is where FUSIONWRX takes action. We evoke passion and excitement that motivates your audience to act. FUSIONWRX is a division of Flottman Company.
Learn more at http://www.FUSIONWRX.com

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