Adlucent Named Second Best Small Agency for Culture by Advertising Age

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Austin-based company recognized for creating strong culture and positive work environment

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Today, Adlucent, a leading digital advertising and analytics agency, was awarded Silver in the Best Small Agency for Culture category at the 2016 Ad Age Small Agency Awards. The award from the internationally-renowned marketing publication salutes outstanding independent shops with 150 or fewer employees at its annual Small Agency Conference.

The award for culture recognizes companies that make employees proud of their work and have fun while they do it. Nominees were evaluated on work climate, team atmosphere, benefits and employee engagement, and connection with their local community. Judging was determined by editorial staff from Ad Age, as well as a panel of ad agency professionals across the country.

“We’re thrilled to be named a Silver award winner for our agency culture,” said Michael Griffin, founder and CEO of Adlucent. “Creating a work environment where Adlucites feel empowered has been a goal of our company and we’ll continue to protect that culture as we grow. Our commitment to our team has never been stronger and it’s an honor be recognized for the workplace we’ve built together, and a privilege to be acknowledged alongside some of the brightest minds in the industry.”

Adlucent’s culture has driven its business since the beginning. The company’s work atmosphere was built on the belief that life is about balance. Adlucites are a collectively unique and diverse bunch who work hard and share common goals. The company has three culture councils (social, wellness and service) which allow employees to take ownership of the issues that are most important to them. In addition, the company offers a “take it as you need it” balance days policy and a “getaway grant” that encourages team members to unplug. To give back to the community, Adlucent participates in quarterly community service projects where they do everything from stocking goods at the local food bank, to cleaning up a community garden, to helping repaint a school--and more.

The Small Agency Awards were launched in 2009 by Ad Age, the leading global source of news, intelligence, and conversation for the marketing and media community, to ensure that the innovative campaigns and brand ideas generated by smaller companies receive the recognition they deserve.

To learn more about Adlucent and current available positions, visit Our Careers page.

About Adlucent:
Adlucent is a digital advertising and intelligence company that helps retailers identify, acquire and engage with their highest value customers. Based in Austin, Adlucent’s platform helps retailers create, launch and manage high-volume and product-based campaigns through the use of extensive data analytics. Founded in 2001, Adlucent is a successful bootstrapped company that continues to execute on its commitment to create personalized advertising programs. For more information on Adlucent, visit

About Advertising Age:
Advertising Age is the leading global source of news, intelligence and conversation for the marketing and media community. Ongoing coverage of strategic topics like CMO Strategy and data-driven marketing is complemented by breaking news on digital, social media and more. The 85-year-old media brand also produces industry rankings including the 200 Leading National Advertisers report, Agency A-List and the annual Agency Report.

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Molly George