Bon-Ton Stores announces model search for Back to School Kids’ Fest Fashion Parade on August 6

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Kids invited to participate in local department store fashion show

Kids' Fest

WHAT: The Bon-Ton Stores, Inc. which operates Bon-Ton, Bergner’s, Boston Store, Carson’s, Elder-Beerman, Herberger’s and Younkers stores is asking if local children between the ages of four and 12 to participate as models in the company’s Back to School fashion shows during its Kids’ Fest event featuring clothing from the Kids’ department. The event will take place at all department store locations on Saturday, August 6 from 11 a.m. to 3 p.m. Interested parents are encouraged to visit their local store to register (see store for complete details). The first 100 fashion show participants will receive a $15 Savings Cash Card valid August 15-28. Children will be able to select their own outfits to wear from brands such as: Calvin Klein, Chaps, Jessica Simpson, Amy Byer, Lee, Levi, Nike, OshKosh B’Gosh, Carter’s, Rare Editions, Under Armour, Ruff Hewn to name a few. Parents will receive 30 percent savings on their back to school outfits. After the show, children will receive a free "all about me" poster to decorate and take home and be able to participate in fun events and games taking place during Kid’s Fest.

WHEN: Saturday, August 6

  • Kid’s Fest from 11 a.m. to 3 p.m.
  • Fashion shows at Noon

Kids’ Fest is part of Kids’ Days, a two day back to school shopping event Fri., August 5 and Sat. August 6.

WHERE: Bon-Ton, Bergner’s, Boston Store, Carson’s, Elder-Beerman, Herberger’s and Younkers stores

Christine Hojnacki

About The Bon-Ton Stores, Inc.
The Bon-Ton Stores, Inc., with corporate headquarters in York, Pennsylvania and Milwaukee, Wisconsin, operates 267 stores, which includes 9 furniture galleries and four clearance centers, in 26 states in the Northeast, Midwest and upper Great Plains under the Bon-Ton, Bergner’s, Boston Store, Carson’s, Elder-Beerman, Herberger’s and Younkers nameplates. The stores offer a broad assortment of national and private brand fashion apparel and accessories for women, men and children, as well as cosmetics and home furnishings. The Bon-Ton Stores, Inc. is an active and positive participant in the communities it serves.

For store locations and information visit Join the conversation and be inspired by following Bon-Ton on Facebook, Twitter, Instagram, Pinterest and the fashion, beauty and lifestyle blog, #LoveStyle.

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Christine Hojnacki
Bon-Ton Stores
+1 (414) 347-5056
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